"I
believe that I will never shoot another film...
on
film."
George
Lucas
------
Americans Are Crazy For Digital Devices, Time Consumption Is Up
by Mark Walsh, Monday, February 10, 2014 2:14 PM
Americans own an average of four digital devices (including
high-definition TVs) and spend 60 hours a week consuming media across
them collectively.
“The number of digital devices and platforms available to today’s consumers has
exploded in recent years. As a result, today’s consumer is more connected than
ever, with more access to and deeper engagement with content and brands,” stated
a Nielsen blog post today on its Digital
Consumer report.
-The majority of U.S. households now own high-definition televisions (83%),
Internet-connected computers (80%) and smartphones (65%). Nearly half also own
digital video recorders (49%) and gaming consoles (46%).
-Average monthly time spent using the browser and/or apps on their smartphones
has also grown by nearly 10 hours, ranking second only to live television in the
amount of time spent on media. Consumers have increased their monthly time spent
viewing time-shifted TV content by almost two hours.
http://www.mediapost.com/publications/article/219233/americans-are-crazy-for-digital-devices-time-cons.html?print
-------------
Mobile Video To Grow 14 Times By 2018
Marketers, you do have a mobile video strategy, right? If not, consider
this your notice. Cisco
said in its latest Internet traffic report that
mobile video traffic will grow 14 times by 2018, when it will comprise
69% of global mobile data traffic, up from about half last year. Much of
that growth will be centered in the Middle and Africa, but video will
account for 67% of mobile data traffic in this region by 2018.
Cisco also reported that mobile video use peaks in the evening, which is
something most advertisers know already. What’s noteworthy is that the
busiest mobile video times are growing at a faster rate than other
dayparts. Advertisers can use this insight to target their mobile video
campaigns by time of day.
These findings dovetail with Nielsen’s
just-released report on digital consumer habits. Nielsen said
Americans own four digital devices on average and spend 60 hours a week
consuming content on those devices. About 65% of homes own a smartphone,
and in the past year consumers have upped the time they spend on apps
and browsers by about 10 hours more a month, making phones second only
to TVs for media consumption.
http://www.mediapost.com/publications/article/219586/mobile-video-to-grow-14-times-by-2018.html
-----------
Comcast To Buy Time Warner Cable For $45.2 Billion
Comcast Corp., the largest U.S. cable operator, has bought Time Warner Cable,
the second-biggest cable operator, in a deal worth $45.2 billion, the company
confirmed late Wednesday.
The all-stock offer is valued at $158.82 a share for Time Warner Cable's stock.
Previously, Charter Communications had made a cash and stock offer for Time
Warner Cable of $132.50, which Time Warner Cable said was “grossly inadequate.”
Looking to avoid regulatory issues, Comcast would be willing to divest three
million subscribers, according to Comcast's CNBC, which broke the story. Comcast
Corp. currently has around 22 million video subscribers; Time Warner Cable has
12.5 million video customers in major markets such as New York, Los Angeles and
Dallas.
http://www.mediapost.com/publications/article/219471/comcast-to-buy-time-warner-cable-for-452-billion.html?edition=69897
---------------------
Connected Devices To Surpass 6 Billion
Growing faster than ever, the market for Web-connected gadgets is set to
surpass 6 billion units this year, per new estimates.
That’s 6.18 billion units, to be precise -- up 6% from the 5.82 billion
gadgets that connected users to media and marketers, in 2013. If
accurate, the jump will represent the market’s biggest increase in four
years -- when it saw a 10% hike in production in 2010 -- according to
IHS Technology.
“The improved growth this year of the connected devices industry marks
the return of higher production as manufacturers deliver all sorts of
connectivity equipment to users,” Jagdish Rebello, Ph.D. and senior
director for information technology at IHS, explained in the new report.
“Given the voracious appetite of consumers for social media and their
yen for always-on connectivity, it’s little surprise that makers will
continue to turn out such devices to keep buyers engaged,” Rebello
added.
http://www.mediapost.com/publications/article/219518/connected-devices-to-surpass-6-billion.html?edition=69918
-------------------
Second screen recognized as permanent part of viewing experience
Editor
|
28-01-2014
The second part of the NATPE/ CEA survey into second-screen usage has
revealed 'tremendous potential' in content designed for synchronous
viewing and the simultaneous usage of both a primary screen and second
device.
The first part of the report from Research from the US Consumer
Electronics Association and National Association of Television Program
Executives found that broadcasters have some way to go to fully realise
the potential of second-screen services, with synchronised content
available for TV programmes not generating strong positive perceptions,
and only 13% indicating that it makes their viewing experience "much
more enjoyable." In addition it showed that despite four-fifths of
second-screen users accessing their connected device while watching TV
programming, only 42% tried synchronising their content experience to
live TV and almost
Part two has revealed a more positive view of the second screen, with a
general consensus that it is as an inevitable part of the future. Even
though some believe there are strong opportunities for synchronous
viewing going forward, producers were found to be still searching for
the best solutions to optimise technology to create a seamless
experience for the viewer.
Read more: Second
screen recognised as permanent part of viewing experience | Rapid TV
News http://www.rapidtvnews.com/index.php/2014012832006/second-screen-recognised-as-permanent-part-of-viewing-experience.html#ixzz2tTAussK7
-----------
US connected TV penetration passes 60%
Joseph
O'Halloran
|
14-02-2014
Driven by services such as Netflix and Pandora becoming commonplace,
more than three-fifths of US households now have at least one
net-connected TV in their home, according to data from The Diffusion
Group (TDG).
The universe of connected TV devices surveyed in Benchmarking
the Connected Consumer, 2014 includes
TVs connected to the Internet either directly as in a smart TV, or
indirectly via ancillary net-to-TV devices like game consoles or
Internet sticks such as Google Chromecast.
The 63% penetration revealed represents significant year-on-year
growth from the 53% at the same period in 2013. Furthermore, among
broadband households with a net-connected TV, average ownership is 1.6
units, meaning a large portion of users own multiple net-connected TVs.
In fact, 42% of connected TV owners were found to have two or more such
configurations.
Read more: US
connected TV penetration passes 60% | Rapid TV News http://www.rapidtvnews.com/index.php/2014021432320/us-connected-tv-penetration-passes-60.html#ixzz2tTA6kq1n
-------------
Digital Stats Foretold Which New Movies Would Fall Flat
How performance on Facebook, Twitter, YouTube and Google could have
predicted recent box office successes and failure
2013 was not only an all-time record
year for domestic and
global box office, it was also a big year fordigital marketing and
social media in Hollywood. We have seen some of the biggest viral
campaigns in 2013, and YouTube and Facebook have finally arrived at
the center of every digital marketing mix.
Twitter has claimed a decent impact on water cooler conversations,
Buzzfeed has reinvented (or at least smartly repackaged) native
advertising and Tumblr has used the momentum after its acquisition
by Yahoo to position itself as the new echo chamber for fan
engagement. Budgets have been steadily shifting towards digital
media, and digital savvy has become the new must-have. Overall
levels of relevance, mass reach, sophistication and smart spending
have increased tremendously in 2013.
http://variety.com/2013/digital/news/digital-stats-american-hustle-wolf-box-office-bomb-47-ronin-1201012895/
---------------------------
Google overtakes Intel as world's biggest 'dealmaker'
Google has made more deals than any
company in the world over the past three years, according to Bloomberg
From buying a digital thermostat developer to selling a mobile phone
business, Google has executed more deals than any company in the
world over the past three years.
Including acquisitions, investments and divestments, Google has been
involved with 127 deals in the past three years -- more than double
the number from January 2008 to 2011, according to data complied byBloomberg.
Intel, which led the previous three-year period with 104 deals, fell
to third with 121 transactions.
Google has ramped up its acquisition process since the appointment
of Larry Page as chief executive in 2011. Under his leadership, the
company has used its vast cash resources, which totalled $58.7bn
(Ł35.4bn) in the company's most recent financial results, to invest
in connected devices, business services and mobile applications.
The mergers and acquisitions group, led by Don Harrison, has
reportedly expanded by at least 50pc in the past two years, and
Google Ventures has become a big start-up spender, while a new group
called Google Capital backs later-stage companies.
http://www.telegraph.co.uk/technology/google/10635692/Google-overtakes-Intel-as-worlds-biggest-dealmaker.html
-----------------------
China’s hi-tech emperors
From a global online 'anything store’ to high-end
smartphones challenging Apple, a generation of billionaire entrepreneurs
is rising in the East
A new generation is taking power in China. Not the grey graduates of
Communist Party committees. But aggressive, entrepreneurial and
often colourful internet billionaires.
As well as influencing domestic politics, several plan to break out
on to the world stage in 2014.
They will be following a trail blazed by Huawei, the telecoms
equipment maker. But with products and services that have much less
to do with the critical infrastructure and ownership structures more
familiar in the West, China’s internet giants are unlikely to hit
similar trade and national security barriers.
Leading the charge is Jack Ma, the founder of Alibaba, an online
bazaar that allows a business to sell almost any item to any other
business.
http://www.telegraph.co.uk/technology/news/10550932/Chinas-hi-tech-emperors.html?utm_source=dlvr.it&utm_medium=twitter
-----------------------
Comcast to buy Time-Warner Cable for $45 b
LOS ANGELES -- Comcast will buy Time Warner Cable for about $45.2
billion in a deal that would combine the nation's top two cable TV
companies and create a dominant force in creating and delivering
entertainment.
The all-stock deal, which was approved by the boards of both
companies, trumps a proposal from Charter Communications to buy Time
Warner Cable for about $38 billion. It is expected to close by the
end of the year, pending shareholder and regulatory approvals.
The combined entity will end up with about 30 million subscribers,
as the two companies already have strongholds in major markets like
New York, Chicago and Los Angeles. Comcast has 22 million pay TV
customers but plans to divest 3 million after the deal closes. Time
Warner Cable will contribute 11.2 million customers.
http://www.siliconvalley.com/news/ci_25129305/comcast-buy-time-warner-cable-45-billion
-------------------
Silicon Valley Economy Back at Dot-Com Era Highs
The annual Silicon Valley Index report shows a sizzling economy that
will only get hotter, thanks to high-tech companies, but perils coexist
with prosperity. Silicon Valley boasts the highest growth sectors, but
"rising tides do not lift all boats." A growing divide between rich and
poor is driven by an overwhelming demand for housing.
Jobs, income and investment
keep soaring in Silicon Valley, but the growth is also driving up
housing costs and widening the gap between the rich and poor, a report
released Tuesday says.
"The economy is sizzling any way you slice it and it's about to get
hotter, but having said that, we are quick to point out there are perils
with our prosperity," said Russell Hancock, president of Joint Venture
Silicon Valley, which released its annual Silicon Valley Index in
conjunction with the philanthropic Silicon Valley Community Foundation.
The region added nearly 47,000 jobs in 2013, up 3 percent over the
previous year, and the total number of jobs has surpassed pre-recession
levels. Many are high wage jobs -- 45 percent of households now earn
more than $100,000, and per capita income is above $70,000 a year, much
higher than the state average of about $44,000.
http://www.newsfactor.com/story.xhtml?story_id=01200000NIQC
-------------------------
Hollywood has been urged to ramp up the pace and redesign its content
strategy to keep up with technology. Addressing the annual Society of
Motion Picture and Television Engineers (SMPTE) technical conference and
exhibition in Hollywood, Thomas Gewecke, chief digital officer and
executive VP for strategy and business development at Warner Bros.
Entertainment, said: “this is no longer science fiction. The technology
is there; the product is not.”
Echoing an emerging theme of the conference, Gewecke called for urgent
action, stating, “the change is measured in months and quarters, not in
years. The challenge for a company of our size is to move fast enough.”
A key factor for the industry to consider, Gewecke suggested, was to put
content distribution at the top of the agenda including defining what
the product actually is and how to best find its target audiences. “We
need to make our content as ubiquitous as possible. It needs to be in as
many places as possible so consumers have a legitimate way to access
it,” he said.
http://www.whatech.com/iptv/18415-cbt407-hollywood-urged-to-match-content-with-tech-innovation
--------------------------------
Stop Putting About Tech's Next Big Thing, It's Here
It's easy to get jaded when you cover the technology industry. Silicon
Valley's giants are constantly belching wisps of marshmallow-thick hype,
and any reporter looking to cover the beat has to be constantly on guard
against unproven claims about this or that algorithmically-abetted
amazing advance.
So when Christopher Mims of Quartz recently declared
2013 to be a "lost year for tech"—one
in which, he says, the industry produced nothing of great value—I could
see where he was coming from. I feel the same way some days; when I'm
covering some new me-too social-media product or
a great new way to target ads, I hang my head in despair.
But then I read a couple of rebuttals to Mims by Daring
Fireball's John Gruber and Om
Malik, of Gigaom. They argued that the industry's biggest advances have
occurred beneath the media's radar, and that the industry, as a whole,
is anything but stagnant. I side with these more positive takes.
Here's my roundup of reasons to break out of your tech funk and be
optimistic about tech in 2014.
----------------------
Spotify streaming surge boosts
record labels
A surge in online music streaming via Spotify and rival services
provided a bright spot in a mixed 2013 for the record industry.
Figures released today by the BPI, the record labels’ trade body,
show Britons streamed 7.4bn songs, double the 2012 total.
Music specialists such as Spotify and Deezer, as well as web giants
including Google, collected Ł103m in subscriptions for their
unlimited services, a tenth of the total music market. The revenues
compared with Ł77m in 2012 and do not include the money they make
from offering free access supported by advertising breaks every few
tracks.
Mark Foster, Deezer's UK MD, said: "We’ve witnessed a surge in
demand in the UK as people have caught on to the fact that they can
enjoy a huge catalogue of music, anywhere and on whatever device
suits their lifestyle."
http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/digital-media/10544587/Spotify-streaming-surge-boosts-record-labels.html
------------------
Change is good - just look at the entertainment industry
This year, spending on digital music, films and video games could well
surpass physical sales
New figures from the Entertainment Retailers Association (ERA) are
proof that the internet has been anything but the curse many in the
music and film industries feared it would be. Spending on
music, film and video games in the UK rose last year for the first
time since 2009, thanks to big increases in digital sales and
streaming services such as Netflix and Spotify.
It has taken too long for the music and film industries to embrace
the internet. For many years it was seen as the enemy; record labels
pursued file-sharers and resisted putting their songs online.
Meanwhile, revenues declined year after year.
Consumers were always going to value the internet’s convenience, and
many who were unable to buy what they wanted turned to piracy. Now,
with the exception of a few outspoken musicians, the music and film
industries have entered the 21st century. People can access movies
and songs at the touch of the button, and are willing to pay for it.
Looking at the ERA’s figures, which show a 34pc rise in music
streaming revenues and a 40pc rise in digital film sales, it is
clear that the industry’s obstinance was foolish.
http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/digital-media/10546191/Change-is-good-just-look-at-the-entertainment-industry.html
------------------
Young users see Facebook as 'dead and buried'
A study of how teenagers use social media has found that
Facebook is “not just on the slide, it is basically dead and buried”,
but that the network is morphing into a tool for keeping in touch with
older family members
A study of how older teenagers use social media has found that
Facebook is “not just on the slide, it is basically dead and buried”
and is being replaced by simpler social networks such as Twitter and
Snapchat.
Young people now see the site as “uncool” and keep their profiles
live purely to stay in touch with older relatives, among whom it
remains popular.
Professor Daniel Miller of University College London, an
anthropologist who worked on the research, wrote in an article for
academic news website The
Conversation: “Mostly they feel embarrassed even to be
associated with it.
“This year marked the start of what looks likely to be a sustained
decline of what had been the most pervasive of all social networking
sites. Young people are turning away in their droves and adopting
other social networks instead, while the worst people of all, their
parents, continue to use the service.
http://www.telegraph.co.uk/technology/facebook/10539274/Young-users-see-Facebook-as-dead-and-buried.html
-----------
Facebook Becomes No. 2 Digital Ad Seller, Google Still Reigns
Fueled by its push into mobile advertising, Facebook this year will
account for 7.4% of U.S. digital ad spending, making it second only to
Google in market share.
Facebook jumped ahead of Microsoft and Yahoo in 2013 in its share of
digital ad dollars, but remains well behind Google’s hefty 40.9% slice
of spending, according anupdated
eMarketer forecast.
The research firm had previously forecast that Facebook would remain
slightly behind Yahoo this year, but the rapid expansion of its mobile
business -- which in the third quarter amounted to half of its total ad
revenue -- changed the outlook. Yahoo’s share is projected to fall to
5.8% from 6.8% last year.
Microsoft won’t see as steep a decline, dipping from a 6.2% to a 5.9%
share. Its $2.53 billion in ad revenue includes not only sales related
to its Web properties, but also from its Xbox and Skype services.
Twitter may have garnered much attention because of its IPO this year,
but the microblogging service this year will account for only 1% of
digital ad spend.
Looking ahead, Google is expected to maintain its digital ad dominance
through 2015, when it will claim 42.3% of U.S. digital ad revenues --
across desktop computers, smartphones and tablets -- while Facebook will
take in 9%, Microsoft 5.4%, Yahoo, 5% and IAC, 2.2%. One looming
question is how much additional revenue the rollout of video advertising
will drive for Facebook in 2014 and after.
http://www.mediapost.com/publications/article/215942/facebook-becomes-no-2-digital-ad-seller-google-s.html?print
-----------
Advertisers Have a Better
Idea About Online Video Than Many Content Creators
There’s so much about 2014 to figure out, and in the video business so
much is sometimes delightfully transitory. What has happened in 2013 was
old news as soon as it happened. But here’s where we are now as 2014
comes into view: Video is now becoming the focal point of the Internet,
and at the same time, the people who create it and sell it are still
close to clueless about the way it's all going to shake out. They aren't
sure how to make it work for consumers or advertisers, or I guess, the
betterment of mankind.
The business still doesn’t know the best ways to present advertising,
or to make sure it's actually viewable. It doesn’t know how to monetize
“quality” content. And there is the content: The Internet is filled with
amateur content that at once gives it its largest audience, creates its
image of cute kitties and novelty musical videos--and keeps it
imprisoned in unimportance. It also gives the world unexpected gems, but
a lot of what is on the Web is there to capture eyeballs and with no
greater purpose than that. And, as a pretty brilliant piece on The
Washington Post's Wonkblog points
out, the Quest for Virality can result in lots of page views of
...nothing.
http://www.mediapost.com/publications/article/215994/advertisers-have-a-better-idea-about-online-video.html?print
-----------------------
Media Devices Hit 140 Million, Smart TVs Push Increase
Internet-enabled TV devices will witness rapid growth over the next year
-- but a huge portion of those devices will not be online connections.
U.S. homes will see a 44% rise to 202 million media devices -- up from
140 million at the end of 2013, per NPD Group's Connected Home Forecast.
Home devices include connected TV, all streaming media players, Blu-Ray
players and gaming consoles. Not all Internet-enabled
devices sold will be connected to the Internet.
The NPD study says 65% of those Internet-enabled devices will get
connections by 2015 (131 million connected; 71 million unconnected) --
up from 56% of those devices in 2013 (78 million connected; 62 million
unconnected). Smart TVs will help push this activity. NPD
estimates that by 2015, there will be 23 million smart TV sets installed
and connected in homes. In addition, the introduction of add-on TV
devices such as Chromecast will help push connected media players to 31
million by 2015.
“As consumers connect TVs to the Internet, they are not only using
streaming services such as Netflix, they also switch from linear and
on-demand TV programming to TV network apps such as HBO GO or WatchESPN,”
said John Buffone, executive director, industry analyst, NPD Connected
Intelligence, in a release.
http://www.mediapost.com/publications/article/216063/media-devices-hit-140-million-smart-tvs-push-incr.html?edition=68190
-----------------------
2013
Yahoo Remains Top U.S. Web Site
Yahoo remained the No. 1 U.S. Web property in November, extending its
lead over Google by about 2 million monthly visitors to 194.6 million,
according to the latest
comScore data. Google had 192.7 million visitors, followed by
Microsoft with 177.5 million, Facebook (141.4 million) and AOL (120.2
million). Keep in mind that those figures include only desktop activity.
Yahoo overtook Google as the top site in July for the first time since
May 2011 and has not yielded the top slot since. The company’s CEO
Marissa Mayer has made a point of highlighting audience growth during
her tenure -- noting that in September, for example, the number of
active monthly users worldwide topped 800 million.
But so far, those gains haven’t translated into revenue growth for
Yahoo, which fell further behind Google and Facebook in display ad share
this year, according to an eMarketer estimate. While both its main
rivals have ramped up their mobile ad businesses, Yahoo’s still doesn’t
contribute a significant amount to its overall sales.
http://www.mediapost.com/publications/article/216165/yahoo-remains-top-us-web-site.html?edition=68236
------------------------------
Tribune Buys Gracenote, Expands Music Data
Looking to deepen its entertainment data business, Tribune Company has
acquired Sony Corp’s Gracenote -- the big source of music data.
Tribune will purchase the company for around $170 million. Tribune
will look to combine Gracenote with Tribune Media Services (TMS), a
major provider of TV and movie metadata, used to provide electronic TV
program guides.
Gracenote has data on more than 180 million music tracks, and services
550 million music “look-ups” each day and more than 16 billion every
month. Gracenote technology works with thousands of mobile apps; 50
million cars have been equipped with Gracenote. It has data for 1
million movies and TV shows across 30 countries. Shashi Seth,
president of Tribune Digital Ventures, which includes oversight of TMS,
stated: "Both companies have substantial digital footprints and are
well-respected leaders in their areas globally.
http://www.mediapost.com/publications/article/216139/tribune-buys-gracenote-expands-music-data.html?edition=68226
-----------------
Online/Digital Media Growth Lifts Ad Revenues
According to the BIA/Kelsey updated Annual U.S. Local Media Forecast,
total U.S. local media ad revenues are expected to grow from $132.9
billion in 2013 to $151.5 billion in 2017, representing a 2.8% compound
annual growth rate, growing faster than the firm originally forecast
earlier this year.
Faster growth in online/digital advertising revenues will drive that
faster overall growth, increasing at a 13.8 percent CAGR from $26.5
billion in 2013 to $44.5 billion in 2017. That compares with a CAGR of
0.1 percent during the same period for traditional advertising revenues,
which will remain flat, growing slightly from $106.4 billion in 2013 to
$107 billion in 2017.
http://www.mediapost.com/publications/article/214162/onlinedigital-media-growth-lifts-ad-revenues.html?edition=67362
--------------------------------
Google Highlights TED 2014 Ad Award Candidates
As the TED 2014 "Ads Worth Spreading" campaign gets under way, Google's
YouTube unit is helping showcase the most creative and innovative video
advertisements before the award winners are determined and announced in
March 2014. The awards, which are in their fourth year, are presented by
the group that puts on TED Conferences (Technology, Education, Design),
which are devoted to Ideas Worth Spreading, according to the
organization, to celebrate creativity and emotional power in
advertising. The 2014 TED video ad competition, with the help of
YouTube, will make all the contending ad videos available to online
viewers so they can see the best of the best before the votes are
counted, Tara Levy, managing director of ads marketing for Google and
YouTube, wrote in a Nov. 20 post on The Official YouTube Blog. - See
more at:
http://www.eweek.com/cloud/google-highlights-ted-2014-award-candidates.html/#sthash.NAtMMBk4.dpuf
------------------------------
Major Newspaper Chains Continue Revenue Slide
Judging the overall health of the newspaper industry became a bit harder
in September, when the Newspaper Association of America announced that
it would no longer be reporting quarterly results in favor of annual
results, in order “to produce a more comprehensive report to properly
reflect the evolving nature of the newspaper industry and its revenues.”
However, many publicly traded newspaper companies still release
quarterly results, and a survey of 10 such companies of varying sizes
shows a continued downward trend in line with the industry’s trajectory
to date.
All 10 publishers surveyed -- A.H. Belo, E.W. Scripps, Gannett Co.,
Gatehouse Media, Journal Communications, Lee Enterprises, McClatchy Co.,
New York Times Co., News Corp., and Tribune Co. -- saw total revenues
decline at their newspaper publishing divisions, with an average
percentage decline of 3.8%.
http://www.mediapost.com/publications/article/213735/major-newspaper-chains-continue-revenue-slide.html?edition=67023
-------------------------------
'Despicable Me 2' Delivered to Mexican Cinemas Via Satellite
Contenido Alternativo, Latin America’s first alternative digital distributor,
delivered Despicable Me 2 to
281 Cinepolis theaters ahead of the picture’s Friday release here in Mexico.
Contenido Alternativo has previously worked with Cinepolis in distributing live
digital content to its theaters via satellite.
The new satellite technology is quicker and more efficient.
“It took only a few hours to deliver the film, compared to three or four days
that it usually takes to copy and distribute hard drives to all the theaters,”
said Contenido Alternativo head Juan
Manuel Borbolla. Additionally, satellite movie distribution
dramatically reduces costs. Cinepolis, Latin America’s leading theater chain,
has gone 100 percent digital in preparation for the new cost-efficient
technology.
The digital transformation has allowed exhibitors to gradually phase out pricey
celluloid copies. Industry experts believe this could be the last year that film
prints are distributed in U.S. theaters.
http://www.hollywoodreporter.com/news/despicable-me-2-delivered-mexican-581142
-------------------
Online Video Gets Global Vote
According to a recent worldwide study conducted by Be On, the new
AOL global branded content business, the majority of online video
spend in the last 12 months is coming from budgets previously
reserved for TV advertising. Although TV is considered a key
awareness driver, 78% of respondents in Europe and 58% globally said
they could achieve greater engagement and scale with online video.
-------------------
Yahoo's $800 Million Bid for Hulu: Safe, Boring, and Brilliant
After snagging Tumblr, which earns practically nothing, Marissa
Mayer is hoping to add something with a more predictable stream of
revenue
Yahoo's recent acquisition of youth-centric site Tumblr grabbed all the
headlines. But for anyone who wants to understand Yahoo's strategy--and
"Web 3.0″ in general--it's the company's recent bid for video streaming
site Hulu, reportedly worth $600-$800 million, that matters more.
By contrast with Tumblr, there is nothing exciting about buying Hulu.
The video site's current owners are a bunch of utterly traditional media
companies that provide much of the video for it, including Walt Disney,
Comcast, NBCUniversal and News Corp. (Hulu has been on
sale since March, and there are quite a few buyers vying
for the company.)
But Hulu has 4 million subscribers--double the number just
a year ago--who
pay $7.99 per month each. That's due entirely to Hulu's ability to
strike deals with various US television networks, including ABC,
Fox, NBC and CBS for
their current shows and/or libraries of old episodes. Throw in
advertising revenue, and the site brought in $695 million in 2012.
(Tumblr, which has only a limited advertising business, was reported as
having made just $13 million last year, and may
have made only $5 million.)
http://www.theatlantic.com/business/archive/2013/05/yahoos-800-million-bid-for-hulu-safe-boring-and-brilliant/276270/
--------------------------------
Digital Cannes: Meet the IMDb guy – Colin Needham
CANNES, France – Just like
it has newspapers, magazines, and television, digital technology is
poised to change the way people consume movies. The Netflix-ization of
your favorite films means that more and more, you can stream what movies
you want, when you want, straight to whatever device you want.
The principals of several digital companies working to do this with
independent and foreign films – Filmbuff, Indieflix, and Fandor –
gathered at the American Pavilion at the Cannes Film Festival for a talk
on 'Digital Hollywood,' but the star of the show turned out to be
strictly old school -- the person who started the first website ever for
dedicated film buffs.
That's right – the IMDb guy!
"I’ve been doing this for 30 years now," said Colin Needham, 46, the
founder of the Internet Movie Database, the Internet’s largest source of
information about films.
Needham was an engineer for Hewlett-Packard in England when he and some
friends had an idea – why don’t we put all of the information about all
of our favorite movies in one place on this new thing called the
Internet?
"I found some like-minded people online and wrote some software in 1990,
got a website in 1993, at a time when you could count the number of
websites launched each day on one hand," Needham said.
Read more: http://www.foxnews.com/entertainment/2013/05/19/digital-cannes-meet-imdb-guy-colin-needham/#ixzz2UZcaFHJ4
------------------------------------
Online Content: Hey, That's Not So Inferior!
Here’s another stunning confirmation of what would seem to be a
no-brainer: It doesn’t matter much where content comes from if people
like the content. Online video is no less enticing than the stuff you
can see on everyplace else, from ABC to Viacom’s cable channels.
Starcom’s latest headline-maker, reported
here yesterday by Gavin O’Malley, says that while consumers believe
TV fare is better, it “found no statistical relationship between quality
or likability scores and whether consumers believed content was from the
Web or TV.”
Katie Koval, vice president of Integrated Insights at Starcom, told
MediaPost that it might be that online video benefits from our presumed
low expectations by associating online video with user-generated-content
of the ubiquitous kitty-kat videos.
Read more: http://www.mediapost.com/publications/article/201042/online-content-hey-thats-not-so-inferior.html?edition=60341#ixzz2UZRgCXKZ
---------------------------------
Amazon CFO: Prime Instant Video Usage Up ‘Dramatically’
Amazon Jan. 29 said consumers streamed TV shows and select movies in
greater numbers in the fourth quarter as members of the Prime loyalty
program.
CFO Tom Szkutak, in an analysts’ call to discuss fiscal results, said
consumer adoption of Prime Instant Video subscription video-on-demand
remains strong. Again, Szkutak provided few specifics regarding actual
SVOD usage since viewers are technically a component of the Prime
discount shipping program.
“The percentage of Prime customers who are watching free content through
Prime Video has gone up dramatically year-over-year,” Szkutak said.
“We’ve also increased Prime membership dramatically.
The CFO said consumers are also purchasing more digital content,
including movies and episodic TV shows. He added that a new program that
includes a cloud-based MP3 file of a music CD is going well.
“I can’t give specifics for [consumer] attach rates, but the business is
making progress on the video content side,” Szkutak said.
Amazon heralded new Prime Instant Video licensing agreements in 2012
with Turner Broadcasting, Warner Bros. Domestic Television Distribution
and A+E Networks for television series including “Falling Skies,” “The
Closer,” “Pawn Stars,” “Storage Wars” and “Dance Moms,” expanding its
catalog of title offerings for Prime Instant Video subscription
video-on-demand service to more than 36,000 movies and television
episodes.
When asked specifics on original programming via Amazon Studios and
expanded license deals for Prime Instant, Szkutak said Amazon would
continue to up content selections for both the SVOD and transactional
VOD platforms in a variety of ways — which, of course, he wouldn’t
elaborate on.
http://www.homemediamagazine.com/amazon/amazon-cfo-prime-instant-video-usage-dramatically-29487
------------------------
Yahoo's $800 Million Bid for Hulu: Safe, Boring, and Brilliant
After snagging Tumblr, which earns practically nothing,
Marissa Mayer is hoping to add something with a more predictable stream of
revenue
Yahoo's recent acquisition of youth-centric site Tumblr grabbed all the
headlines. But for anyone who wants to understand Yahoo's strategy--and "Web
3.0″ in general--it's the company's recent bid for video streaming site Hulu, reportedly
worth $600-$800 million, that matters more.
By contrast with Tumblr, there is nothing exciting about buying Hulu. The video
site's current owners are a bunch of utterly traditional media companies that
provide much of the video for it, including Walt Disney, Comcast, NBCUniversal
and News Corp. (Hulu has been on sale
since March, and there are quite a few buyers vying
for the company.)
But Hulu has 4 million subscribers--double the number just
a year ago--who
pay $7.99 per month each. That's due entirely to Hulu's ability to
strike deals with various US television networks, including ABC,
Fox, NBC and CBS for
their current shows and/or libraries of old episodes. Throw in
advertising revenue, and the site brought in $695 million in 2012.
(Tumblr, which has only a limited advertising business, was reported as
having made just $13 million last year, and may
have made only $5 million.)
http://www.theatlantic.com/business/archive/2013/05/yahoos-800-million-bid-for-hulu-safe-boring-and-brilliant/276270/
--------------------------------
Digital Cannes: Meet the IMDb guy – Colin Needham
CANNES, France – Just like it has
newspapers, magazines, and television, digital technology is poised to change
the way people consume movies. The Netflix-ization of your favorite films means
that more and more, you can stream what movies you want, when you want, straight
to whatever device you want.
The principals of several digital companies working to do this with independent
and foreign films – Filmbuff, Indieflix, and Fandor – gathered at the American
Pavilion at the Cannes Film Festival for a talk on 'Digital Hollywood,' but the
star of the show turned out to be strictly old school -- the person who started
the first website ever for dedicated film buffs.
That's right – the IMDb guy!
"I’ve been doing this for 30 years now," said Colin Needham, 46, the founder of
the Internet Movie Database, the Internet’s largest source of information about
films.
Needham was an engineer for Hewlett-Packard in England when he and some friends
had an idea – why don’t we put all of the information about all of our favorite
movies in one place on this new thing called the Internet?
"I found some like-minded people online and wrote some software in 1990, got a
website in 1993, at a time when you could count the number of websites launched
each day on one hand," Needham said.
Read more: http://www.foxnews.com/entertainment/2013/05/19/digital-cannes-meet-imdb-guy-colin-needham/#ixzz2UZcaFHJ4
-----------------------
Global TV Ad Spend Up 4.2%, Internet Ads Skyrocket
Worldwide TV advertising spending grew modestly -- low-single-digit
percentage gains -- in the first half of 2013, while Internet
advertising continued to rocket higher with big double-digit percent
hikes.Nielsen says TV grew 4.2%, now at a 57.6% market share for the
first six months of the year. The second-largest media in terms of
advertising spending -- newspapers -- sank 2%, now at a 18.9% share.
Magazines gave back about the same amount -- 1.9% -- now with 10% share
of all media spending.
The next-biggest media -- radio, with 5.4% global ad share -- drifted
0.9% lower.
Internet advertising was again the star of worldwide advertising
spending -- climbing 26.6% during the period. Asia-Pacific and Latin
American countries continue to fuel its growth -- rising 43% and 38.5%,
respectively. While Internet advertising overall continued to
shine, only outdoor advertising -- with a 3.5% share -- grew in all
regions during the first half of year -- up 5%.
Randall Beard, global head, Advertiser Solutions for Nielsen, stated:
“It’s clear that advertisers are wisely maximizing their opportunities
to reach consumers across platforms with TV ad dollars showing no signs
of slowing and noteworthy increases in Internet ad spend.”
Read more: http://www.mediapost.com/publications/article/211792/global-tv-ad-spend-up-42-internet-ads-skyrocket.html?edition=66077#ixzz2jHRUCZYa
-----------
With the new SEC rules on crowdfunding and the proven popularity of
Kickstarter, more startups are emerging to help innovators get their
ideas funded.
OCTOBER 28, 2013
Last week, the Securities and Exchange Commission voted to propose rules
that will allow companies to offer securities through online
crowdfunding. Under the law created by last year's JOBS Act, small
companies can raise up to $1 million a year through accredited
investors. The public has 90 days to comment on the SEC
proposed rules.
The new crowdfunding laws—along with the overall success of sites like
Kickstarter and Indiegogo—are leading more startups and existing
companies to roll out their own crowdfunding platforms for small
businesses and startups. Though it may take the SEC more than six months
to put out final rules, many sites are already helping businesses
connect with and vet prospective investors and donors.
Here are five sites that have recently started offering crowdfunding to
entrepreneurs:
1. Upstart.com. Founded
by ex-Google employees, the site helps everyone from startup
entrepreneurs to college students needing tuition to raise money. How it
works: Funders provide capital today and then receive a percentage of
future income for five or 10 years. To be funded, a project must raise
at least $10,000.
2. PlumAlley.co. Launched
originally as an e-commerce site featuring products designed by women,
the site unveiled plans last week to begin offering
crowdfunding for women entrepreneurs.
3. JumpstartFund.com. In
beta stage, the site plans to offer startups resources—such as
connecting with potential co-founders and collaborating on ideas—as well
as the ability to attract accredited investors. Among the first
projects: SpaceX and Tesla CEO Elon Musk’s plans for high-speed,
solar-powered inter-city transportation, Hyperloop.
4. DragonInnovation.com. The
well-known Boston-based manufacturing firm recently launched a
crowdfunding platform exclusively for hardware entrepreneurs. The site
charges a $5,000 “prep fee” in
exchange for help getting set up with manufacturing and other consulting
services, according to Forbes. (The high startup fee on the site has
sparked some criticism.)
5. HatchFund.org. Created
by a nonprofit called AIM, the new site helps artists showcase their
work and attract donations. One Indiana dance major, Kristin Dowdy, has
raised more than $2,000 for her plans to host a performance called
CityScapes that explores
“the different personalities of cities, the people, and the landmarks
within those cities.”
For businesses reluctant to find investors or donors online, there are
other emerging options. LendingClub.com,
a peer-to-peer lending network, recently announced it would begin
offering small-business loans.
https://www.openforum.com/articles/move-over-kickstarter-5-new-crowdfunding-sites-for-entrepreneurs/?extlink=of-syndication-sb-p
-------------------------
Magisto Lands $13 Million Investment for
Polished Home Movies on Your Phone
All those videos that we shoot with our iPhones and Android devices and
upload to YouTube and Facebook are great, but they’re pretty raw.
Editing them and making them look a little more polished — indeed,
telling something of a story — still takes time and attention to
editing, which more often than not means uploading the video first to a
computer and then mucking around with cuts and transitions in the
video-editing platform of your choice.
An Israeli startup called Magisto is aiming to change that with a video
platform that automates the process of editing and sharing home videos.
From various clips stored on your phone, the service uses artificial
intelligence to pick the best bits of video, stitch them together and
set the whole thing to music. The company calls it “video storytelling,”
and it claims some 13 million customers.
Today, Magisto said it had landed a $13 million strategic investment
from Qualcomm Ventures, the investment arm of the wireless chip company,
and SanDisk Ventures, the flash-memory manufacturer. Existing investors
Magma Venture Partners and Li Ka-shing’s Horizons Ventures also
participated.
-----------------------------
Netflix Flirts With a New
Idea: “Big” Movies at Your House, the Same Day They’re in Theaters
“What we’re trying to do for TV, the model should extend pretty nicely
to movies. Meaning, why not premiere movies on Netflix, the same day
they’re opening in theaters? And not little movies — there’s a lot of
ways, and lot of people to do that [already]. Why not big movies? Why
not follow the consumers’ desire to watch things when they want?”
Netflix made a splash this year by creating its own TV shows and
delivering them over the Web. Now it’s toying with the same idea for
movies.
This summer, the company announced that it in addition to TV shows like
“Orange Is the New Black,” it would start spending money on modest
movies — documentaries and stand-up comedy specials — which would debut
on the service.
Now Netflix is floating the idea that it will foot the bill for a “big”
movie, which would appear in theaters and on Netflix at the same time.
During the company’s earnings call last week, content boss Ted Sarandos
said the company was interested in breaking into movies, and that
investors should “keep [their] mind wide open to what those films would
be and what they would look like.”
This weekend, Sarandos got more explicit. In a speech hosted
by Film Independent, the nonprofit behind the indie film Spirit
Awards, Sarandos said Netflix could start delivering new movies to
its subscribers by doing the same thing it has done with its original TV
shows, and becoming a first-run distributor.
http://allthingsd.com/20131028/netflix-flirts-with-a-new-idea-big-movies-at-your-house-the-same-day-theyre-in-theaters/
----------------
Netflix to movie theaters (and vice versa): You're killing the movies
The old-fashioned movie theater is inNetflix’s
crosshairs.
Ted Sarandos, chief content
officer at the on-demand video service, tore
into movie theater owners over the weekend at
the Film
Independent Forum in
Los Angeles. At issue: their widespread resistance to same-day on-demand
/ theatrical releases.
“Theater owners stifle this kind of innovation at every turn,” Sarandos
said. “The reason why we may enter this space and try to release some
big movies ourselves this way, is because I’m concerned that as theater
owners try to strangle innovation and distribution, not only are they
going to kill theaters — they might kill movies.”
The idea that Netflix will do an end-run around the theater owners—given
their success at original programming with House
of Cards andOrange
is the New Black—ought to send chills up many a proprietor’s spine.
Indeed, Sarandos’ words touched a nerve in a big way. John
Fithian, president and CEO of the National
Association of Theater Owners, fired
back in an interview with Deadline Hollywood
http://upstart.bizjournals.com/companies/media/2013/10/28/netflix-takes-on-movie-theater-owners.html
--------------------
Pinterest Does Another Massive Funding — $225 Million at
$3.8 Billion Valuation
According to several sources, Pinterest has completed another enormous
funding, this time nabbing $225 million with late-stage investor
Fidelity Investments in the lead.
The new infusion of cash — which comes on the heels of a very recentand
massive funding in February of $200 million that
valued the social scrapbooking company at $2.5 billion — pegs the latest
valuation of Pinterest at $3.8 billion.
That’s obviously a whole lot of pins.
http://allthingsd.com/20131023/pinterest-does-another-massive-funding-225-million-at-3-8-billion-valuation/
----------------------------------------
Movie Biz Survival Strategy: Focus On Home Viewer
More and more, distributors are green-lighting and financing projects
based on P&L statements instead of the old-fashioned way of taking a
calculated bet on whether a film could jump out at the box office. There
is no more betting! The decisions are basically being made by the
accountants, not the executives.
Some of this is due to the drop-in demand of DVDs -- far from over, by
the way -- but much of it has to do with the disruption of the movie
distribution model in general. The home theater is clearly taking over
the share of the market once controlled exclusively by the movie
theater.
The release windows in the movie business have been continually
shrinking, as technology and consumer demands change. The business has
hit a wall.
It is time now for the major studios to shorten the windows to no more
than a month, and in many cases a few weeks. Fans who want to see a
specific film will still line up at midnight, and those who love the
theater experience will still continue to go out. But an even bigger
upside is that this model will drive sales of more televisions and
tablets for users eager to watch movies at home.
http://us-mg6.mail.yahoo.com/neo/launch?.rand=ah4grdvka5j3f#mail
--------------------------
The rise of documentary film
The Documentary is an
example of a new breed of theatrically-minded, more commercially viable
documentaries that are contributing to the genre’s increasing success.
Recent British Film Institute data show that the number of documentaries
released in British cinemas has grown steadily every year over the last
decade, from a measly four in 2001 to 86 last year. Documentaries now
also account for about 16% of the Cannes
film marketaccording
to its director, Jerome Paillard, compared with 8% five years ago.
Netflix, an online streaming service that also makes television series,
recently announced that it will soon be producing documentaries for the
next wave of its original content drive.
http://www.economist.com/blogs/prospero/2013/08/rise-documentary-film
-----------------------------
Mobile Advertisers Driving Foot Traffic And Site Traffic
According to a Millennial Media/comScore Study, mobile phone
penetration is nearing 100% of the world’s population, with more
devices than people. As a result, mobile consumers are becoming
increasingly comfortable with shopping and spending on their mobile
devices. Retail m-commerce dollars currently account for 11% of
total digital retail spend. Retail m-commerce sales in the US and UK
are forecasted to grow 176% from $49 billion in 2013 to $135 billion
in 2017. Spurred by this unprecedented adoption of technology,
mobile consumer behavior has continued to evolve.
comScore research suggests that mobile extends the desktop retail
audience by 45%, helping consumers to continue their
shopping experience across devices, and ultimately driving purchase,
by any method. Since the first volume of the Mobile Intel Series on
Retail was released in 2011, the report estimates that the mobile
retail audience has grown more than 300%. This audience is made
up of consumers who frequently engage with retail content and ads on
their mobile devices.
http://www.mediapost.com/publications/article/206992/mobile-advertisers-driving-foot-traffic-and-site-t.html#axzz2cXsN8EyZ
-------------------------
Craigslist Costs Local Newspapers $5 Billion In Lost Ad
Revs
By offering buyers and sellers a free alternative to paid listings in
newspapers, online classifieds site Craigslist saved users about $5
billion from 2000-2007, while costing local newspapers the same amount
in lost classified advertising revenues, according to a new study by
professors at the NYU Stern School of Business and Harvard Business
School.
The study,
titled “Responses to Entry in Multi-Sided Markets: The Impact of
Craigslist on Local Newspapers,” explored the impact of Craigslist by
analyzing newspaper publisher results over time, focusing on their
degree of reliance on classifieds and the timing of Craigslist entry in
their market, among other factors.
Newspapers that were more reliant on classified revenues saw a bigger
drop-off after Craiglist entered their markets.
Read more: http://www.mediapost.com/publications/article/206729/craigslist-costs-local-newspapers-5-billion-in-lo.html?edition=63391#ixzz2c10pHlTB
--------------------------------
Time Magazine Branches Out Into Documentary Films
As most print news outlets scramble to find greater profits in a
punishing media market by adding more online video content, they are
trying to figure out exactly what kind of video content they want to
provide. Do they produce short, televisionlike broadcasts? Clips from
the latest news events? Or do they try something more ambitious?
Time has decided to venture into documentary films and recently started
a new unit called Red Border Films, named after the magazine’s red
border. The division will produce one 10-minute film a month and two
longer, more ambitious projects each year. While some of these projects
will tie in to articles in the magazine, other videos will stand alone.
http://www.mediapost.com/publications/article/206729/craigslist-costs-local-newspapers-5-billion-in-lo.html?edition=63391#axzz2bzuI292J
--------------------------------
As most print news outlets scramble to find greater profits in a
punishing media market by adding more online video content, they are
trying to figure out exactly what kind of video content they want to
provide. Do they produce short, television like broadcasts? Clips from
the latest news events? Or do they try something more ambitious?
Time has decided to venture into documentary films and recently started
a new unit called Red Border Films, named after the magazine’s red
border. The division will produce one 10-minute film a month and two
longer, more ambitious projects each year. While some of these projects
will tie in to articles in the magazine, other videos will stand alone.
----------------------------------
Content Marketing Potpouri
According to a Blog post by Wishpond, companies that blog have 55% more
traffic to their websites, and marketers now spend 25% of their
marketing budget on content marketing, and 68% of consumers spend time
reading content from brands they are interested in, and so on…
But wait, there’s more. The included Infographic from the Wishpond site,
titled "The State of Content Marketing 2013," showing how companies are
using content marketing and how consumers interact with it, is
summarized in this Research Brief as text to keep with your VFOGI (vast
fund of general information). Content sources are included following the
text.
A Salesforce Blog says that a search of “start content marketing” yields
369,000,000 queries, but here is a selected potpourri of data showing
how companies are using content marketing to sell, and how consumers
interact with it.
$118.4 Billion will be spent on content marketing, video marketing and
social media in 2013
Marketers spend over 25% of their marketing budget on content marketing
Blogs give websites 434% more indexed pages and 97% more indexed links
91% of B2B marketers use content marketing
78% of CMOs think custom content is the future of marketing
86% of B2C marketers use content marketing
62% of companies outsource their content marketing
B2B companies that blog generate 67% more leads per month
Companies with less than 10 employees allocate 42% of their marketing
budget on content
Interesting content is one of the top 3 reasons people follow brands on
social media
Social media and blogs reach 8 out of 10 of all U.S. Internet users
Organic search leads have a 14.6% close rate
Outbound marketing leads have a 1.7% close rate
79% of B2B marketers use content marketing to achieve brand awareness
goals
Articles with images get 94% more views
78% of consumers feel that organizations behind the content are
interested in building relationships
61% of B2B marketers rate webinars as the most effective content
marketing tactic
37% of marketers say blogs are the most valuable type of content
marketing
58% of consumers trust editorial content
Read more: http://www.mediapost.com/publications/article/204479/content-marketing-potpouri.html#reply#ixzz2dEffKDjc
-----------------------
Print-based publishers continue to move into the one area
that continues to garner premium ad rates: video.
The New York Times wants
to add more video to its website. That step may be a reaction to
continued lower advertising results, with revenues down 6% from all
platforms, and digital revenues down 2.7%.
Much is to blame, including programmatic systems pushing down ad prices.
Even some video CPMs are going down, although those prices are still
much higher than digital display prices.
Much of this original video might not be on the level of
so-called “premium” video – such as off-network repeats of big popular
shows like ABC’s “Modern Family,” CBS’ “NCIS” or Fox’s “The Following.”
Read more: http://www.mediapost.com/publications/article/206432/glut-of-video-inventory-could-get-even-bigger.html?edition=63266#ixzz2c1ZctmFT
------------------------
Viacom Inks VMA Ad Deals Integrated Into Twitter
Viacom is moving to take advantage of the ad opportunity that comes with
video links integrated into a Twitter stream, which viewers can watch
without leaving the social network site. The company has inked deals
with Degree and Pepsi that use the Twitter Amplify platform in relation
to the Aug. 25 “MTV Video Music Awards.”
Viacom is selling the Amplify option as part of larger packages linked
with the annual music awards show, where Miley Cyrus and Kanye West will
perform.
Viacom will attach brands to videos seen leading up to and during the
VMA broadcast that might include highlights of memorable moments on
stage, backstage clips, red carpet interviews and other content. A
pre-roll ad before the content is one possibility as are other
integrations.
Read more: http://www.mediapost.com/publications/article/206740/viacom-inks-vma-ad-deals-integrated-into-twitter.html?edition=63415#ixzz2c0A0pO3R
----------------------------
On Wednesday, AOL announced that it would buy video
programming company Adap.tv for $405 million. With Internet video
bringing in more viewers than traditional television, AOL hopes the
acquisition will enable them to jump ahead of the trend and grab ad
dollars that would be spent on television. August 2013
------------------------
Biggest Video News Stories Of The Half-Year
Six months into the year, the level of corporate development activity on
YouTube-related channels has been nothing but breathtaking:
-- Bertelsmann invested in StyleHaul.
-- Time Warner invested in Maker.
-- Dreamworks acquired AwesomenessTV for $33 million guaranteed, and up
to $123 million total
-- Cherning Group and Comcast invested in Fullscreen
- RTL invested in Broadband TV.
Whether or not these investments bear fruit remains to be seen. It’s
clear, however, that the general multichannel network (MCN) strategy is
anything but a slam-dunk.
Diversification is the Name of the Game
In fact, while YouTube remains the main game in town, many MCNs have
hatched strategies to build an
off-YouTube business to improve their fortunes and diversify.
All Quiet on the Western Front?
Under Ross Levinsohn's brief tenure, Yahoo made content and video a
central pillar of its strategy. Yet under Marissa Mayer, the focus
shifted to tech, mobile and apps. That doesn't mean Yahoo's been
inactive in video: commanding a large enough video audience to matter
for the foreseeable future, it remains a major producer of branded
entertainment for marketers.
Dawn of Fat Content Startups
It's not just MCNs that are getting funded. We have finally seen venture
capitalists give in to temptation and invest in
content: Business Insider ($19 million), Buzzfeed ($46 million),
Cheezburger ($37 million), VOX Media ($40.5 million), Sugar Media ($46
million), BuzzMedia ($58 million) and Bleacher Report ($40.5 million)
being some of the more notable ones.
While overall online video advertising keeps growing, it's not growing
fast enough (especially relative to television advertising), nor are CPMs
going in the right direction. In fact, with 100 hours of content
being uploaded onto YouTube every minute now and more advertising
showing comfort
around some UGC, the industry is holding out for a miracle
solution to make the
production of content a viable one.
http://www.mediapost.com/publications/article/203659/biggest-video-news-stories-of-the-half-year.html#axzz2YchpELpK
--------------------------------
Digital Seen Surpassing TV In Capturing Our Time
It's finally happening, folks. This year, the average time Americans
spend with digital media each day will surpass traditional TV viewing
time. That's according to eMarketer's
latest estimate of media
consumption among adults.
The average adult will spend more than five hours per day online and on
non-voice mobile activities (read: texting, apps, games). That's
compared to an average four hours and 31 minutes each day of TV watching
Facebook attracts more 18- to 24-year-olds during prime-time viewing
hours than any of four major television networks, according
to a Nielsen study commissioned
by Facebook and cited by Bloomberg News.
.npr.org/blogs/alltechconsidered/2013/08/04/208353200/digital-seen-surpassing-tv-in-capturing-our-time
--------------------------
Last December 6, Google announced that Google Plus now
has 135 million active users, users that log on to their plus accounts
on a monthly basis. Last September, that number was around 100 million,
which means that Google is growing as fast as Facebook when it had the
same number of active viewers.
Google publicized these latest statistics together with the announcement
of the new Google Plus Communities
feature and the newest improvements to Snapseed, a mobile photo
application by Google. September 17 was the last time Google
Plus had a user count.
Apparently the social networking site obtain 35 million new active users
in just two and a half months. Furthermore, that means Google Plus has
been adding 14 million active users each month – that is comparable to
Facebook stats.
http://socialbarrel.com/google-plus-is-growing-as-fast-as-facebook/47716/
---------------------------------
Google Inc. is taking over WiFi service at Starbucks
coffee shops, claiming its Internet access will be as much as 10
times faster than predecessor AT&T's.
The coffee giant said Wednesday it would partner with Google Inc. to
bring a faster, free Internet connection to its 7,000 U.S.-based,
company-operated stores over the next 18 months. Google announced the
Starbucks news on
its blog. Starbucks Corp. will begin the rollout next month.
With Starbucks a de-facto second office for most professionals,
complaints sometimes ran rampant about AT&T's load times in the
increasingly digital world.
Starbucks chief digital officer Adam
Brotman told CNET the
Seattle-based company's partnership with Google was about providing
faster downloads.
--------------------------------------
Twitter’s social media volume does have an “significant”
effect on live TV show ratings -- about a third of the time.
A new study from Nielsen looked at 221 broadcast prime-time episodes
that analyzed minute-by-minute trends. Using Nielsen’s SocialGuide,
social media unit, the findings show the volume of tweets caused
“statistically significant” changes in live TV ratings among 29% of the
episodes.
Conversely, the study also showed live TV ratings had a statistically
significant impact on “related tweets” among 48% of the episodes
sampled.
Paul Donato, chief research officer of Nielsen, stated: “Using time
series analysis, we saw a statistically significant causal influence
indicating that a spike in TV ratings can increase the volume of tweets,
and, conversely, a spike in tweets can increase tune-in.”
Read more: http://www.mediapost.com/publications/article/206199/twitter-has-solid-impact-on-live-tv-ratings.html?edition=63112#ixzz2bEJmTYYb
-----------------------------
Silicon Valley’s Bid for $100 Billion Slowed by Hollywood
Armed with billions in cash and promising advanced features, Intel
Corp. , Google Inc. , Apple
Inc. and Sony
Corp. are gunning to take on
cable, phone and satellite companies by offering pay TV via the Web.
The tech giants plan to use existing cable, fiber and wireless networks,
just as Netflix does, to offer Web-based TV in living rooms and on
tablets and smartphones. In just the latest sign of change in TV
viewing, Google last week introduced Chromecast, a $35 device that lets
mobile-phone and tablet owners watch YouTube and Netflix on their TV
sets.
“In music it was getting stolen and then Steve Jobs came to them and
said, ‘Let me sell songs at 99 cents and you’ll get paid for
something,’” said Laura Martin, a Needham & Co. analyst in Los Angeles.
“But that unbundled the album, which has been disastrous.”
TV networks are “deathly afraid,” of the same outcome, said Martin.
That’s why they are refusing to unbundle their channels for Silicon
Valley companies, which want to offer TV to a new generation of viewers
already accustomed to finding shows on the Internet.
http://www.bloomberg.com/news/2013-07-30/silicon-valley-s-bid-for-100-billion-slowed-by-hollywood.html
---------------------------------
Aereo’s CEO wants to turn TV on its
head (and Big Media wants his head)
Aereo CEO Chet Kanojia would probably be one of the last guys to get a
dinner invitation from any of the big TV networks or cable companies.
His upstart company has irked them so much that Fox wants to take their
ongoing legal battle all the way to the Supreme Court, while they
continue to move forward with plans to fan out across the country and
try to chuck some dirt onto older methods of live TV consumption. In a
one-on-one interview with
Digital Trends, he tells us why and how.
In a nutshell, Aereo
provides a tiered service wherein
local over-the-air (OTA) broadcast television is delivered over the
Internet so its users can view TV programs on their computers and mobile
devices. It also provides a cloud DVR service so content can be recorded
and played back at users’ discretion.
The news has been good for Kanojia and co. lately. Aereo won
another victory over the
networks after a federal appeals court denied a motion to hear the case
that it originally ruled on in April. And PlayOn announced
that it would support Aereo
on game consoles, Google TV and Android devices to go with its support
for other channels and content providers.
Read more: http://www.digitaltrends.com/home-theater/aereos-ceo-wants-to-turn-tv-on-its-head-and-big-media-wants-his-head/#ixzz2ZdIM4JIB
Follow us: @digitaltrends
on Twitter | digitaltrendsftw
on Facebook
--------------------------------
While advertising in the tech spending rose,
Nielsen reported that total spend across all
industries declined 1% during the same period.
Read more: http://www.mediapost.com/publications/article/204743/advertising-investments-rise-at-tech-companies.html?edition=62354#ixzz2Zd2zmEff
----------------------------------------
Online Video Is the Ultimate A La Carte Mode, Needham
Analysts' Report Points Out,
And That's a Challenge
A new report from Needham & Co. LLC’s Laura Martin and Dan Medina is
getting some news coverage because it reinforces the contention that
cable couldn’t exist as we know if it tried a la carte programming.
But the report has a lot
of great insights about online video that makes it really worth the
read.
Like, try this disconnect. “The rapid shift toward viewing on mobile
devices implies that the length of premium digital content must shorten,
since approximately 86% of videos viewed on mobile devices in 1Q13 were
less than five minutes long,” the report notes.
“Online video is the most unbundled
form of video content,” the report states, referencing the way cable
services are delivered to consumers. “Online premium video is the
extreme of a la carte because each show is viewed separately. A key
economic problem with this form of a la carte is that after the consumer
watches a video, it takes an action to watch the next show. This
heightens abandonment, since typical viewers have several demands on
their time. This call to action reminds viewers of the 20 other things
they should be doing with the next 20 minutes. This shortens average
viewing lengths and limits ad revenue upside.”
Read more: http://www.mediapost.com/publications/article/204756/online-video-is-the-ultimate-a-la-carte-mode-need.html?edition=62354#ixzz2Zd1wqBmg
--------------------------------
'Despicable Me 2' Delivered to Mexican Cinemas Via Satellite
Contenido Alternativo, Latin America’s first alternative digital
distributor, delivered Despicable
Me 2 to 281 Cinepolis
theaters ahead of the picture’s Friday release here in Mexico. Contenido
Alternativo has previously worked with Cinepolis in distributing live
digital content to its theaters via satellite.
The new satellite technology is quicker and more efficient.
“It took only a few hours to deliver the film, compared to three or four
days that it usually takes to copy and distribute hard drives to all the
theaters,” said Contenido Alternativo head Juan
Manuel Borbolla. Additionally, satellite movie
distribution dramatically reduces costs. Cinepolis, Latin America’s
leading theater chain, has gone 100 percent digital in preparation for
the new cost-efficient technology.
The digital transformation has allowed exhibitors to gradually phase out
pricey celluloid copies. Industry experts believe this could be the last
year that film prints are distributed in U.S. theaters.
http://www.hollywoodreporter.com/news/despicable-me-2-delivered-mexican-581142
-------------------
Online Video Gets Global Vote
According to a recent worldwide study conducted by Be On, the new
AOL global branded content business, the majority of online video
spend in the last 12 months is coming from budgets previously
reserved for TV advertising. Although TV is considered a key
awareness driver, 78% of respondents in Europe and 58% globally said
they could achieve greater engagement and scale with online video.
-------------------
Yahoo's $800 Million Bid for Hulu: Safe, Boring, and Brilliant
After snagging Tumblr, which earns practically nothing, Marissa
Mayer is hoping to add something with a more predictable stream of
revenue
Yahoo's recent acquisition of youth-centric site Tumblr grabbed all the
headlines. But for anyone who wants to understand Yahoo's strategy--and
"Web 3.0″ in general--it's the company's recent bid for video streaming
site Hulu, reportedly worth $600-$800 million, that matters more.
By contrast with Tumblr, there is nothing exciting about buying Hulu.
The video site's current owners are a bunch of utterly traditional media
companies that provide much of the video for it, including Walt Disney,
Comcast, NBCUniversal and News Corp. (Hulu has been on
sale since March, and there are quite a few buyers vying
for the company.)
But Hulu has 4 million subscribers--double the number just
a year ago--who
pay $7.99 per month each. That's due entirely to Hulu's ability to
strike deals with various US television networks, including ABC,
Fox, NBC and CBS for
their current shows and/or libraries of old episodes. Throw in
advertising revenue, and the site brought in $695 million in 2012.
(Tumblr, which has only a limited advertising business, was reported as
having made just $13 million last year, and may
have made only $5 million.)
http://www.theatlantic.com/business/archive/2013/05/yahoos-800-million-bid-for-hulu-safe-boring-and-brilliant/276270/
--------------------------------
Digital Cannes: Meet the IMDb guy – Colin Needham
CANNES, France – Just like
it has newspapers, magazines, and television, digital technology is
poised to change the way people consume movies. The Netflix-ization of
your favorite films means that more and more, you can stream what movies
you want, when you want, straight to whatever device you want.
The principals of several digital companies working to do this with
independent and foreign films – Filmbuff, Indieflix, and Fandor –
gathered at the American Pavilion at the Cannes Film Festival for a talk
on 'Digital Hollywood,' but the star of the show turned out to be
strictly old school -- the person who started the first website ever for
dedicated film buffs.
That's right – the IMDb guy!
"I’ve been doing this for 30 years now," said Colin Needham, 46, the
founder of the Internet Movie Database, the Internet’s largest source of
information about films.
Needham was an engineer for Hewlett-Packard in England when he and some
friends had an idea – why don’t we put all of the information about all
of our favorite movies in one place on this new thing called the
Internet?
"I found some like-minded people online and wrote some software in 1990,
got a website in 1993, at a time when you could count the number of
websites launched each day on one hand," Needham said.
Read more: http://www.foxnews.com/entertainment/2013/05/19/digital-cannes-meet-imdb-guy-colin-needham/#ixzz2UZcaFHJ4
------------------------------------
Marissa Mayer’s startup shopping spree continues with PlayerScale
acquisition
Another day, another acquisition from Sunnyvale-based Yahoo. The
Internet giant on Thursday announced it was buying Belmont-based gaming
infrastructure startup PlayerScale. Terms of the deal were not released.
Today’s news comes just days afterMarissa
Mayer’s $1.1 billion acquisition
of Tumblr, and marks Yahoo’s 12thacquisition
under Mayer’s tenure.
The PlayerScale acquisition differs from Mayer’s smaller acquisitions,
because the company’s Player.IO platform will continue running for the
immediate future. Player.IO is a toolset that helps developers port
their games over to other social, mobile and Web platforms.
“We have spent the past four years growing a three-person startup into a
product that powers games played by over 150 million people worldwide
and we are adding over 400,000 new users every day,” PlayerScale CEO Jesper
Jensen wrote in apost
online. “With Yahoo!’s backing, we can crank out awesome products
and improvements to our platform faster than
http://www.bizjournals.com/sanjose/news/2013/05/23/marissa-mayers-startup-shopping-spree.html?ana=e_sjo_tf&s=newsletter&ed=2013-05-23&u=11966923814f8763d9a825efb4c403&t=1369713841
-------------------------------------
Online Content: Hey, That's Not So Inferior!
Here’s another stunning confirmation of what would seem to be a
no-brainer: It doesn’t matter much where content comes from if people
like the content. Online video is no less enticing than the stuff you
can see on everyplace else, from ABC to Viacom’s cable channels.
Starcom’s latest headline-maker, reported
here yesterday by Gavin O’Malley, says that while consumers believe
TV fare is better, it “found no statistical relationship between quality
or likability scores and whether consumers believed content was from the
Web or TV.”
Katie Koval, vice president of Integrated Insights at Starcom, told
MediaPost that it might be that online video benefits from our presumed
low expectations by associating online video with user-generated-content
of the ubiquitous kitty-kat videos.
Read more: http://www.mediapost.com/publications/article/201042/online-content-hey-thats-not-so-inferior.html?edition=60341#ixzz2UZRgCXKZ
---------------------------------
Amazon CFO: Prime Instant Video Usage Up ‘Dramatically’
Amazon Jan. 29 said consumers streamed TV shows and select movies in
greater numbers in the fourth quarter as members of the Prime loyalty
program.
CFO Tom Szkutak, in an analysts’ call to discuss fiscal results, said
consumer adoption of Prime Instant Video subscription video-on-demand
remains strong. Again, Szkutak provided few specifics regarding actual
SVOD usage since viewers are technically a component of the Prime
discount shipping program.
“The percentage of Prime customers who are watching free content through
Prime Video has gone up dramatically year-over-year,” Szkutak said.
“We’ve also increased Prime membership dramatically.
The CFO said consumers are also purchasing more digital content,
including movies and episodic TV shows. He added that a new program that
includes a cloud-based MP3 file of a music CD is going well.
“I can’t give specifics for [consumer] attach rates, but the business is
making progress on the video content side,” Szkutak said.
Amazon heralded new Prime Instant Video licensing agreements in 2012
with Turner Broadcasting, Warner Bros. Domestic Television Distribution
and A+E Networks for television series including “Falling Skies,” “The
Closer,” “Pawn Stars,” “Storage Wars” and “Dance Moms,” expanding its
catalog of title offerings for Prime Instant Video subscription
video-on-demand service to more than 36,000 movies and television
episodes.
When asked specifics on original programming via Amazon Studios and
expanded license deals for Prime Instant, Szkutak said Amazon would
continue to up content selections for both the SVOD and transactional
VOD platforms in a variety of ways — which, of course, he wouldn’t
elaborate on.
http://www.homemediamagazine.com/amazon/amazon-cfo-prime-instant-video-usage-dramatically-29487
-------------------------------------
comScore has released data from the comScore
Video Metrix service showing that 182.5 million Americans watched
39.3 billion online content videos in March 2013. Not
surprisingly, the number of video ad views reached an all-time high at
13.2 billion.
comScore says that more than 39 billion video content views occurred
during the month, with Google Sites generating the highest number at
12.8 billion and Facebook reaching an all-time high for the second
consecutive month with nearly 706 million.
Google Sites had the highest average engagement among the top ten
properties, the report shows.
http://www.mobilemarketingwatch.com/comscore-shows-record-growth-in-online-video-consumption-32271/
--------------------
Netflix CEO weighs on future of Internet TV
As more companies hitch their futures to the Internet video stream
business, Netflix has the distinction of being there first, having
pioneered app-based TV. Hastings, in Toronto Tuesday to give the keynote
speech at the Canadian Digital Media Network 3.0 conference, predicts
the future of Internet TV will be filled with apps — and he can’t wait
to duke it out.
“We are now in 40 countries around the world, so people are starting to
watch Internet video and you can start to see the outlines of what TV
will be like in the future,” he said. “The simplest explanation is if
you take your iPad and you stretch it out to be two metres and hang it
on a wall that’s what it will look like. It will be beautiful, it will
have all kinds of applications and it’s constantly getting better.”
http://metronews.ca/news/canada/673341/netflix-ceo-reed-hastings-weighs-on-future-of-internet-tv/
---------------------
Netflix, Reed Hastings Survive Missteps to Join Silicon Valley's Elite
On a normal weeknight, Netflix
accounts for almost a third of all Internet traffic entering North
American homes. That’s more than YouTube, Hulu,
Amazon.com
, HBO Go, iTunes, and BitTorrent combined. Traffic to Netflix usually
peaks at around 10 p.m. in each time zone, at which point a chart of
Internet consumption looks like a python that swallowed a cow. By
midnight Pacific time, streaming volume falls off dramatically.
Netflix has more than 36 million subscribers. They watch about 4 billion
hours of programs every quarter on more than 1,000 different devices. To
meet this demand, the company uses specialized video servers scattered
around the world. When a subscriber clicks on a movie to stream, Netflix
determines within a split second which server containing that movie is
closest to the user, then picks from dozens of versions of the video
file, depending on the device the viewer is using. At company
headquarters in Los Gatos, Calif., teams of mathematicians and designers
study what people watch and build algorithms and interfaces to present
them with the collection of videos that will keep them watching.
Netflix is one of the world’s biggest users of cloud computing, which
means running a data center on someone else’s equipment. The company
rents server and storage systems by the hour, and it rents all this
computing power from Amazon Web Services, the cloud division of
Amazon.com, which runs its own video-streaming service that competes
with Netflix.
http://www.businessweek.com/articles/2013-05-09/netflix-reed-hastings-survive-missteps-to-join-silicon-valleys-elite
----------------------------
Tablets will drive mobile content sales to $65 billion
A surge in tablet ownership will drive revenues from mobile content
purchases from $40 billion this year to $65 billion by 2016, according
to a Juniper Research report. "What’s particularly interesting is the
way in which advertising has now become a fully-fledged content
monetization model on the mobile," said Juniper analyst Windsor Holden.
The report points to content that consumers are particularly comfortable
paying for and notes that streaming video will play a major role in
generating revenues
----------------------
Mobile Marketing Spend Hits $6.7B In 2012, Forecasts Soar
The mobile marketing ecosystem generated $139 billion in additional
sales within the U.S. economy last year, with that figure expected to
grow 52% annually to $400 billion by 2015. The vast majority of mobile’s
sales impact -- at least 85% -- is taking place offline rather than
through m-commerce transactions.
Separately, spending on mobile marketing (across mobile phones and
tablets) in 2012 totaled $6.7 billion, with that amount projected to
reach nearly $20 billion by 2015.
The findings come from a new study commissioned by the Mobile Marketing
Association designed to provide what it calls the first overview of the
mobile marketing industry and its contribution to U.S. economic
performance. The MMA’s “Mobile Marketing Economic Impact Study,” was
released Thursday at the trade organization’s New York Forum.
mediapost.com/publications/article/199935/mobile-marketing-spend-hits-67b-in-2012-forecas.html?edition=59745#ixzz2SsDF3lAt
------------------------
Lots of younger people abandoning broadcast, cable or
satellite TV
My son and daughter, both in their 20s, are part of a growing group of
people who have "cut the cord" and no longer watch video via broadcast,
cable or satellite TV. The apartments they live in are among the more
than five million U.S. homes that, according to a recent Nielsen study,
have "zero TV." That's up from just over 2 million in 2007.
But as the report points out, zero TV doesn't mean zero video, nor does
it mean that they never sit in front of a TV set. More than 75 percent
of these homes still have at least one TV that's being used for DVDs,
video games and -- in some cases -- watching Internet video. As
you'd expect, the Nielsen study found that younger adults were much more
likely to live in zero TV households than people over 44.
http://www.siliconvalley.com/larry-magid/ci_22801831/magid-lots-younger-people-abandoning-broadcast-cable-or
--------------------
Amazon CFO: Prime Instant Video Usage Up ‘Dramatically’
Amazon said consumers streamed TV shows and select movies in
greater numbers in the fourth quarter as members of the Prime loyalty
program.
CFO Tom Szkutak, in an analysts’ call to discuss fiscal results, said
consumer adoption of Prime Instant Video subscription video-on-demand
remains strong. Again, Szkutak provided few specifics regarding actual
SVOD usage since viewers are technically a component of the Prime
discount shipping program.
“The percentage of Prime customers who are watching free content through
Prime Video has gone up dramatically year-over-year,” Szkutak said.
“We’ve also increased Prime membership dramatically.
The CFO said consumers are also purchasing more digital content,
including movies and episodic TV shows. He added that a new program that
includes a cloud-based MP3 file of a music CD is going well.
“I can’t give specifics for [consumer] attach rates, but the business is
making progress on the video content side,” Szkutak said.
http://www.homemediamagazine.com/amazon/amazon-cfo-prime-instant-video-usage-dramatically-29487
--------------------------------
OTT Video Market Forecast To Hit $20B By 2015
Worldwide over-the-top video revenue continues its sharp growth -- with
Netflix, Hulu, Apple, and Amazon pushing the business.
The OTT market is now $8 billion as of 2012, growing at a
near 60% clip over the previous year. Continued rapid growth will push
the market past $20 billion by 2015, per ABI Research.
Much of this will occur as traditional entertainment content providers
become more comfortable with new media distributors/platforms. “The
shift to digital and OTT distribution is accelerating, particularly as
content providers increasingly warm up to these channels,” stated
Michael Inouye, senior analyst at ABI Research.
ABI Research say the three biggest markets -- North America, Europe, and
Asia-Pacific -- had year-over-year growth in excess of 50% in 2012.
Subscription Video On Demand (SVOD) services, like Netflix, will
continue to dominate the OTT business. But newer business/consumer
models will also gain ground. In 2012, ABI says 58% of OTT video revenue
came from subscription services. It estimates that subscription's share
of the business will drop to less than 32% in five years.
Read more: http://www.mediapost.com/publications/article/197855/ott-video-market-forecast-to-hit-20b-by-2015.html?edition=58776#ixzz2QVhxgELW
-------------------------------
Netflix 'Most Watched' Cable Network In Viewing Time Per
Day
By one measure, Netflix could equate to being the biggest U.S. cable TV
network -- in terms of viewing time per day, per its subscriber
universe.
Following up on his July 2012 estimate, Richard
Greenfield, media analyst for BTIG Research, says the
subscription video-on-demand service in the first quarter of this year
has streamed some 87 minutes of video per subscriber per day. This is up
from 79 minutes of streaming video per subscriber per day in June of
2012.
"Netflix is now likely the most-watched cable network," he says --
similar to viewing levels of the Disney Channel. Netflix's streaming
only goes into 28.1 million homes in the U.S. -- far less than 100
million or so homes for the Disney Channel and many other veteran
networks, including ESPN, USA Network, TNT, and TBS.
Reed Hastings, Netflix CEO, has said in his blog that Netflix has
exceeded 4 billion hours of streaming video content in the first quarter
of 2013.
Read more: http://www.mediapost.com/publications/article/197915/netflix-most-watched-cable-network-in-viewing-ti.html#ixzz2QVgwpjnw
-------------------------------
YouTube reaches 1bn monthly visitors as
Gen C drives mobile viewing
More than 72 hours of video are uploaded to YouTube every minute, 500
years of video watched on Facebook every day, and more than 700 YouTube
videos shared on Twitter each minute, ensuring there is always video
trending on the web. And, this week, YouTube celebrated reaching a
milestone of over 1bn unique visitors per month.
http://www.siliconrepublic.com/new-media/item/31960-youtube-reaches-1bn-monthly/
------------------------
Nielsen's new Q4 '12 Cross-Platform Report has
identified just over 5 million "zero-TV" homes in the U.S., as
Nielsen calls them, an increase from 2 million in 2007. Not to be
confused, these aren't homes without TVs (75% of them still have at
least one); rather they are homes that don't receive programming
over traditional platforms (i.e. pay-TV and broadcast). Instead,
almost half of them (48%) opt for OTT services like Netflix, Hulu
Plus and others for content.
--------------------------
Movie studios sign on for satellite-based digital delivery to theaters
We doubt we'll see any reduction in ticket prices, but the process of
bringing new movies to theaters could get easier very soon as five major
studios have signed on with the Digital Cinema Distribution Coalition (DCDC)
to use its satellite distribution network. Lionsgate, Universal, Disney,
Warner and Paramount are all on board with the scheme, which says it
will provide participants access to "a host of delivery options" as digital
projection becomes increasingly
common. The
Hollywood Reporter quotes
spokesman Randolph Blotky saying the network is expected to reach 300
locations when it launches this summer, all of which will be equipped
with an appliance from video distributor KenCast. The satellite end of
things is being handled by EchoStar/Deluxe, and once it's rolled out
should make things much easier than the current system of shipping hard
drives back and forth. Of course, what we're not hearing so far is
if/how this upgrade will reach smaller, older theaters that are facing
pricey upgrades from film-based equipment, but with theater chains like
AMC, Regal and Cinemark forming the DCDC along with Universal and
Warner, those considerations are probably a little further down the
list.
http://www.engadget.com/2013/03/08/movie-studios-sign-on-for-satellite-based-digital-delivery-to-th/
-------------------
AOL wants to be an 'arms dealer to Silicon Valley'
FORTUNE -- To AOL CEO Tim Armstrong, Silicon Valley is a "pig pile"
where every company is copying every other company. "Everyone is putting
out the same services, the devices have become more commoditized, and
the platforms are the same," he said Thursday during
a presentation at the Paley Center for Media in
New York.
Sounding a bit like a Web-media executive from 1998, Armstrong basically
put forth the idea that, as a lot of people said back then, "content is
king."
That might sound a bit quaint in this era of ad rates falling with
breathtaking speed and many Web publishers stretching the limits of
propriety to draw page views and generate revenue. But Armstrong is a
true believer, and he believes that "content," more than gadgets and
more than platforms, will be what drives communications technology.
AOL's aim is to be the "arms dealer to Silicon Valley," he said.
http://tech.fortune.cnn.com/2013/03/08/aol-wants-to-be-an-arms-dealer-to-silicon-valley/
----------------------------
Amazon
CFO: Prime Instant Video Usage Up 'Dramatically'
Fourth-quarter media sales up 13%, topping $2.9 billion
Amazon Jan. 29 said consumers streamed TV shows and select movies in
greater numbers in the fourth quarter as members of the Prime loyalty
program.
CFO Tom Szkutak, in an analysts’ call to discuss fiscal results, said
consumer adoption of Prime Instant Video subscription video-on-demand
remains strong. Again, Szkutak provided few specifics regarding actual
SVOD usage since viewers are technically a component of the Prime
discount shipping program.
“The percentage of Prime customers who are watching free content through
Prime Video has gone up dramatically year-over-year,” Szkutak said.
“We’ve also increased Prime membership dramatically. The CFO said
consumers are also purchasing more digital content, including movies and
episodic TV shows. He added that a new program that includes a
cloud-based MP3 file of a music CD is going well.
http://www.homemediamagazine.com/amazon/amazon-cfo-prime-instant-video-usage-dramatically-29487
----------------------------
Online gambling: How long until it's legal everywhere?
It used to be you had to go all the way to Las Vegas to play the slots.
But soon, you may be able to gamble on your smartphone. Thanks to
improvements in technology, a change in federal rules and shifting
political calculations, a push to legalize online and mobile gambling is
picking up steam. Three states already have moved to allow it, and
Silicon Valley tech companies, including San Francisco-based social
gaming giant Zynga,
are rushing to cash in.
"It's inevitable that this spreads pretty quickly," said Doug Walker,
who studies casino gambling as a professor of economics at the College
of Charleston in South Carolina. Last month, the governors
of New Jersey and Nevada signed laws to legalize online gambling in
their states. And earlier this year, Delaware, which legalized online
gambling last summer, solicited bids from companies to run the service
that will oversee online gambling there.
Similar legalization proposals are being promoted in numerous other
states, many of which are searching for new revenue to replace tax
dollars wiped out by the Great Recession. In California, state Sen.
Roderick Wright, D-Inglewood, has introduced a bill that would legalize
all online gambling in the state, while state Sen. Lou Correa, D-Santa
Ana, has proposed a bill that would legalize only online poker.
It's not just cash-strapped state governments that see a potential
jackpot in
siliconvalley.com/ci_22732338/online-gambling-how-long-until-its-legal-everywhere?source=most_emailed
-------------------------
Placed study reveals how Amazon is impacting brick-and-mortar retailers
Online shopping has brought upon a new phenomenon called showrooming, a
term describing the act of browsing brick-and-mortar stores and then
later making the purchase it online often at a cheaper price. With the
abundance of smartphones, showrooming is taking place around stores more
than ever and companies like Target and Best Buy have already
implemented year-round
price-matching programs.
Perhaps there has been no company that’s cashed in on this more than
Amazon. Now, thanks to Seattle
location analytics startup Placed, we have some data on exactly
how much Amazon is affecting physical stores.
Placed used 14,925 U.S. survey respondents and combined that with nearly
one billion U.S. location data points to measure customers of Amazon and
their path in the physical world.
“Placed Aisle to Amazon is the largest study to date quantifying the
impact of showrooming for brick-andmortar retailers,” David Shim,
founder and CEO of Placed, said in a press release. “The study clearly
shows that showrooming is more than media hype, and a real problem that
retailers need to address. By putting a number to showrooming, retailers
can start to better understand the impact, and take action based on data
versus anecdotes and assumptions.”
http://www.geekwire.com/2013/amazon-placed-brick-mortar-retailers/
----------------------------
YouTube may launch music streaming
YouTube is expected to launch a streaming music service later this year
and will be separate from the service rumored to be coming to Google
Play. According to Fortune, the service will allow users to listen
to music for free, but that a paid subscription will "unlock" other
features and likely remove ads.
A YouTube spokesperson told Fortune that "while we don't comment on
rumor or speculation, there are some content creators that think they
would benefit from a subscription revenue stream in addition to ads, so
we're looking at that." Warner Music Group is rumored to
have partnered with Google on the service, according to the report.
http://www.bizjournals.com/sanjose/news/2013/03/06/youtube-may-launch-music-streaming.html?ana=e_sjo_rdup&s=newsletter&ed=2013-03-06&u=11966923814f876309231428afd6ba
------------------------------
BROADBAND LAGS IN THE USA...OR NOT?
Study after study has shown that the U.S. lags behind other countries
when it come to broadband. Not only are fast connections more expensive
in the U.S. than abroad, but many people only have a choice of two
broadband providers: their cable company or telecom. Some people don't
even have that; an estimated 19 million Americans live in areas that
lack all access to broadband, the Federal Communications Commission
reported last year.
The sorry state of high-speed Web access in the U.S. has led the FCC to
conclude for three
years in a row that broadband isn't being deployed in a "reasonable and
timely" fashion.
What does this mean in dollars and cents? Consider this stat from the
New America Foundation: In Seoul, residents can obtain
triple-play Internet-TV-phone service with broadband speeds of 50 Mbps
in both directions for less than $33 a month; in New York City, Time
Warner subscribers pay around $112 a month for triple-play service with
download speeds of 15 Mbps.
http://us-mg6.mail.yahoo.com/neo/launch?.rand=9eoiqk4rlj94m#mail
--------------------------------
CBS Coming Close to Putting Local Stations on Mobile?
That big sweet spot of commerce and media must still be at the wild
intersection where video meets local meets mobile meets live. It appears
CBS stations in New York and Los Angeles are leaping to get there.
A story at TVNewscheck.com today
says WCBS in New York and KCBS in Los Angeles have been testing mobile
video streaming of their signal to a select group of about 100 people in
each city. The big news, especially to broadcasters, is that the system
it’s using from Syncbak would allow mobile customers to watch CBS
--without using an antenna or any other device. The legal hoop
stations have to jump through is that they are contractually allowed to
air programs only within their own markets.
The Syncbak system apparently does that, leaving customers at the curb
when the mobile user ventures outside the station’s assigned area,
usually a radius of about 50 miles or so around the center city.
Read more: http://www.mediapost.com/publications/article/193552/cbs-coming-close-to-putting-local-stations-on-mobi.html?edition=56677#ixzz2LN8tqDPf
----------------------------
Video Viewing Rises, But Growth Rates Slow
If you’re watching more premium video online it’s because, well, you
are. Total video views for rights-managed programming jumped 23% year
over year, according to the recently released report from online
TV technology company FreeWheel, which tracked about 52 billion
video ads and 43 billion video ad views in 2012.
But premium programmers shouldn’t rest on their laurels. While video
viewing is still rising, the growth rate is slowing each quarter. Video
viewing volume rose 23% in the fourth quarter compared to a year ago,
but only rose 7% in the third quarter compared to the fourth quarter. On
the other hand, the growth rate for video ad views is more than double
that of video views.
“This trend has been consistent for several quarters, and presents a
real revenue risk to content owners,” FreeWheel said in the report. “If
new opportunities for distribution and syndication aren’t created and
more content isn’t made available online, advertising revenue potential
will stall, as there is a limit to the number of video ads that can be
placed in a single piece of content.” Programmers then need not
only to focus on selling ads, but also on continuing to drive viewership
of online video across the Web.
http://us-mg6.mail.yahoo.com/neo/launch?.rand=9eoiqk4rlj94m#mail
-----------------------------
How Will That Connected TV Future Look? Hard to Imagine
We’ve gone from calling TV the “idiot box” to hoping for its future as a
“smart TV.” The bet is that millions of video consumers and the
advertisers that support them will make this whatever-screen-you-choose
universe happen.
But like every other change in media, connected TV and smart TV probably
won’t work in ways we know about yet.
One thing is for sure. “The death of TV has been greatly exaggerated,”
says Waikit Lau, senior vice president of business development for
Tremor Video, who, among other impressive credits, is a member of the
advisory board of Harvard’s Digital Community and Social Networking
Group. “A short term evolution has been overestimated, but I also think the
longterm evolution will be underestimated.” (In the very long term, he
thinks the TV will control every function of a household from heating to
security.)
What we are seeing now are signals of change of a connected TV future,
but not much change. Lau says, for example, “I think in the last few
years you see the cord-cutting that’s happened and I think all those
figures have been exaggerated.”
Those cord-cutters, often young, will probably be back,
even as we suspect that absolutely everything young consumers do augurs
a trend rather than a phase. But it’s possible that when they rejoin
the TV viewing world it will be on different terms.
Read more: http://www.mediapost.com/publications/article/193113/how-will-that-connected-tv-future-look-hard-to-im.html?edition=56454#ixzz2KQpiyGti
---------------------
Really Big DATA
It’s a marketing term like “clouds” which are really great big storage
farms sitting by a river (for cooling) or in a cheap power area with
content, data, information being constantly sent to them.
IDC projects that by 2020, we’ll exceed 40 zettabytes or 5,200 GB of
data for everyone on the planet - including the baby that was just born.
Data will more than double every two years through 2020.
It includes everything from your mobile phone images/videos, YouTube
uploads/downloads, emails, social media updates, searches,
contacts/calls, phones looking for towers and stuff.
In One Day:
- Enough
data to fill 168 Million DVDs is created
- 294
million emails sent (it would take 2 years to process that much paper
mail)
- 172
million people visit Facebook
- 40M
Twitter, 22M LinkedIn, 20M Google, 17M Printerest
- 4.7B
minutes on Facebook, 532M updates
- 250M
photos uploaded to Facebook, as tall as 80 Eifel Towers
- 22M
hours of old TV, movies watched
- 864,000
hours of videos uploaded to YouTube, 89 years of non-stop cat movies
- 18.7M
hours of Pandora music streamed, a computer streaming Pandora 1 A.D.
still streaming
- 1288
new apps, 35M downloaded
- iPhone
sales outpace births – 378,000 iphones sold, 371,000 kids
Most of the data won’t be produced by people but by machines talking to
each other over data networks.
Data Growth – People
and devices keep compiling more and more data on everything and
anything. By 2020, there will be the equivalent of 5,200 GB of data
somewhere for every man, woman, child on the planet.
Hundreds of millions of connected people, billions of sensors and
trillions of transactions now work to create data--unimaginable amounts
of information.
Only a tiny fraction of the data being produced has been explored for
its value through the use of data analytics.
Source – IIDC’s Digital
Universe Study, sponsored by EMC
-----------------
A Video Player On Every Page
Today’s online publishers have to work much harder to keep audiences
engaged and to earn revenue from advertising. Not only do they have to
offer interesting content in as many media formats as possible, but they
also need to generate revenue from every space of their property.
Publishers who can manage this balance will likely enjoy larger, more
engaged audiences and happy advertisers. Unfortunately, the most
lucrative and engaging medium – video – is often left out. And, I don’t
mean having a video section or a few videos that accompany articles. I’m
talking about having a video player on every page.
It seems that publishers are hesitant to follow this philosophy. But
when you look at properties of Yahoo, Microsoft, and AOL, every page
seems to have a video player. BabyCenter is
a prime example of a mid-market publisher that understands the
importance of video for both content and advertising. (No, we have no
relationship with the company; we just thought its video approach was
exemplary).
In addition to an entire section devoted to videos,
BabyCenter incorporates one (sometimes more) video on every page. On the
homepage alone, you’ll notice a featured video on the upper right-hand
corner, which, if played, runs an ad that generates real revenue for the
publisher, and also provides the visitor content.
Read more: http://www.mediapost.com/publications/article/193000/a-video-player-on-every-page.html?edition=56454#ixzz2KQtRqj91
------------------------
At the end of last year, APPLE was sitting on $137
billion --and the heap keeps growing.
Corporations normally don't hoard cash the way Apple (AAPL)
does. They keep enough around for immediate needs, and either invest the
rest in their operations or dole it out to shareholders in the form of
dividends or stock buybacks. If they need more cash for, say, an
acquisition, they borrow it.
Apple has never explained why it is salting away so much money --other
than to say the company is preserving its options.
The money belongs to shareholders, so
Apple is limited in what it can legally do with it. Leaving legality
aside, here are some things Apple could do with $137 billion:
----------------------------------
LinkedIn hits 200 million members, majority outside U.S.
MOUNTAIN VIEW -- Professional networking service LinkedIn announced
Wednesday that its membership rolls now surpass 200 million people, as
international expansion has helped the company double its user base in
less than two years.
The new tally is "an important and exciting milestone for the company,"
Deep Nishar, senior vice president for products and user experience at
LinkedIn, wrote in a blog post.
"This milestone is more than just a metric -- it's a reminder of the
global footprint and the scale of impact our network has each day,"
Nishar wrote.
LinkedIn passed 100 million users in March 2011, and has focused on
other countries to grow that number, adding 13 new languages in the
interim. Now offering its service in 19 different languages, LinkedIn
says that more than 64 percent of its users live outside the United
State
http://www.siliconvalley.com/ci_22339896/linkedin-hits-200-million-members-majority-outside-u?source=most_emailed
-----------
BlackBerry looks beyond business with entertainment push
BlackBerry apparently recognizes that a fully realized app store is
required to win over devoted Android and iOS users. Its music and movie
offerings, while not as extensive as what its competitors can boast, are
still plentiful. Prices are competitive, ranging from 99 cents to $1.49
for a song and from $8.99 to $11.99 for a popular album. By way of
comparison, individual songs at Apple’s iTunes store range from 99 cents
to $1.29 (with some tracks available for less).
BlackBerry also partnered with eight major movie studios and the large
TV networks to offer a wide selection of streaming content. To
highlight its commitment to content, BlackBerry called on
singer-songwriter Alicia Keys. She’s now a global creative director of
the company. BlackBerry is working with Keys, film director Robert
Rodriguez, and author Neil Gaiman to showcase how its
new phones, the Z10 and Q10, can be used to create content.
“I’m going to work with people in the entertainment and music business
to inspire creative projects,” Keys said during BB10’s Tuesday launch
event in New York City.
BlackBerry’s Keep Moving Projects, featuring Rodriguez, Gaiman, and
Keys, will follow the artists as they use the new BlackBerry phones.
Rodriguez plans to collaborate with fans on a filmmaking project, Gaiman
is using BlackBerry to connect with readers and create art, and Keys
will be shooting music videos on her smartphone in each city she plays
on her upcoming “Set the World on Fire” tour.
http://www.pcworld.com/article/2026715/blackberry-looks-beyond-business-with-entertainment-push.html#tk.nl_today
----------------------
Technology is Disrupting the Media Industry, but Digital
Media Demand is Being Driven by Hispanics
As I walked the 2013
International CES floor
last week in Las Vegas wondering what the biggest trends are at this
year’s show, I heard a lot being discussed:
I’d argue however, that while all of these are noteworthy, the most
important trend of the New Year is the impact of U.S. Hispanics on the
digital marketplace. Seventy percent of Hispanics in the U.S. own a
smartphone; their consumption of online video has soared 282 percent
over the last five years; 60 percent of U.S. Hispanics desire more
in-language digital video and say they would likely share this content
with friends; and, Latinos are more receptive to messaging through
mobile and social means than other demographics (more than 70 percent
are more likely to purchase products they see advertised on their cell
phones than non-Hispanics). In fact, Andy England, CMO of MillerCoors,
recently told Forbes:
“Given that Latinos are the fastest growing segment of the U.S.
population, and that they are extremely digitally active, my prediction
is that marketers will become increasingly focused on Latino Digital.”
At CES, I spent a lot of time talking with leading
Hispanic advertising executives about the opportunities that this
disruption provides. Two groups of people stand at the epicenter of
this: content creators and Hispanic consumers, who as Adweek writes,
“are disproportionately inclined to use smartphones, tablets and other
connected devices.” Hispanics, in addition to using these devices at a
higher rate than the average American, are demanding that more digital
content – news, sports and entertainment, and of course, telenovelas –
be available to them wherever and however they want to consume it. The
importance of Hispanic consumers really resonated on the Vegas Strip.
Read more: http://blog.ce.org/index.php/2013/01/16/technology-is-disrupting-the-media-industry-but-digital-media-demand-is-being-driven-by-hispanics/#ixzz2IDVXl2m3
--------------------------
Fourth-quarter media sales up 13%, topping $2.9 billion at Amazon
Amazon Jan. 29 said consumers streamed TV shows and select movies in
greater numbers in the fourth quarter as members of the Prime loyalty
program.
CFO Tom Szkutak, in an analysts’ call to discuss fiscal results, said
consumer adoption of Prime Instant Video subscription video-on-demand
remains strong. Again, Szkutak provided few specifics regarding actual
SVOD usage since viewers are technically a component of the Prime
discount shipping program.
“The percentage of Prime customers who are watching free content through
Prime Video has gone up dramatically year-over-year,” Szkutak said.
“We’ve also increased Prime membership dramatically.
The CFO said consumers are also purchasing more digital content,
including movies and episodic TV shows. He added that a new program that
includes a cloud-based MP3 file of a music CD is going well.
http://www.homemediamagazine.com/amazon/amazon-cfo-prime-instant-video-usage-dramatically-29487
----------------------------------
What We Did Right and Hollywood Did Wrong
by Gary Shapiro CEO of CES
Today, Congressional advocates for the anti-innovation legislation Stop
Online Piracy Act (SOPA) and PROTECT IP Act (PIPA) formally declared
defeat and said they would pull the legislation from consideration. I
had confidentially and publicly predicted this result in early December.
With this victory fresh in mind, I want to make sure the CE.org audience
knows my view of how this happened.
First, many of you know (especially if you have been around for a while
or read my book The
Comeback), I have spent more than 30 years fighting for innovation
and against efforts to restrict it. Often this meant going head to head
with the copyright lobby, who always wanted to ban, restrict, and/or tax
almost every CE innovation. Think of the VCR, DAT, minidisc, DCC, PVR
and even the Internet. We won many battles in Congress and the courts,
but there is no question that the content lobby has in every case spent
much more than us on lobbying; given more in campaign contributions; and
had a more single-focus on copyright legislation while we cover other
issues like the environment, labor, trade, etc. Indeed, Politico recently
estimated that we have
recently been outspent by a factor of 10 to one.
Read more: http://blog.ce.org/index.php/2012/01/20/what-we-did-right-and-hollywood-did-wrong/#ixzz2IGLqQ73k
-----------------------------------
How Kickstarter stole CES: the rise of the indie hardware developer
While corporate giants hog the floor space, indie gadgets
are getting the rave reviews
They said the wristwatch was dead, but they were wrong. Forward-thinking
watches are making a big splash at
this year’s CES, the largest technology trade show in the country, and
two watches stand out: the ultrathin, ultrasimple CST-1, which looks
like a metal slap bracelet with giant numbers, and the Pebble smartwatch,
which interfaces with the owner’s smartphone and can also run apps of
its own.
Those two watches have something else in common: the crowdfunding
platform Kickstarter. Pebble raised $10.2 million from 68,929 people,
making it by far the largest Kickstarter campaign to date. Pebble held a
press conference at CES this week to announce that the product would
begin shipping on January 23. Then on Tuesday, the two engineers behind
the CST-1 launched a Kickstarter campaign of their own, which hit its
$200,000 goal in under 48
hours.
Kickstarter has really changed the dynamics at CES. This year,
independent developers are getting as much attention as the big
companies that usually dominate, and many of them built their products
with crowdfunded cash. http://www.theverge.com/2013/1/10/3861406/kickstarter-at-ces
----------------------------------
CNET parent CBS bans Dish from CES awards, any product under lawsuit
from future reviews
On Friday, news
broke that CNET had
been forced by its parent company CBS to remove the Dish Network's
Hopper set-top box from its "Best of CES" awards due to ongoing
litigation between the two companies. CBS has been battling the Dish
Network in court over the Hopper's ability to skip past commercials
automatically (NBC, ABC, and Fox are also taking action).
CBS Interactive representatives told The
Verge that the Hopper
with Sling had been "withdrawn from consideration" from the "Best of CES"
awards due to CBS's lawsuit with Dish; that the ban on coverage is
limited only to specific products implicated in ongoing litigation with CNET's
parent company; and that the ban only applied to product reviews and
that news coverage would be exempt. That policy appears to have been
hastily put in place. Prior to the move Friday, CNET had
reviewed the Hopper and written extensively about the device.
But the problems may go deeper than that. The
Verge has now learned
that the facts of the case are somewhat different than the story CNETand
CBS had previously shared with the public. According to sources familiar
with the matter, the Hopper was not simply an entrant in the Best of CES
awards for the site: it was actually chosen as the winner of the "Best
of Show" award (as voted by CNET's
editorial staff).
Apparently, executives at CBS learned that the Hopper would win "Best of
Show" prior to the announcement. Before the winner was unveiled, CBS
Interactive News senior-vice president and General Manager Mark Larkin
informed CNET's staff
that the Hopper could not take the top award. The Hopper would have to
be removed from consideration, and the editorial team had to re-vote and
pick a new winner from the remaining choices. Sources say that Larkin
was distraught while delivering the news — at one point in tears — as he
told the team that he had fought CBS executives who had made the
decision.
Apparently the move to strike the Hopper from the awards was passed down
directly to Larkin from the office of CBS CEO, Leslie Moonves. Moonves
has been one of the most outspoken opponents of the Hopper, telling
investors at one point, "Hopper cannot exist... if Hopper exists, we
will not be in business with (Dish)."
www.TheVerge.com
----------------------------
Social Media Predictions for 2013
2012 was another exciting year for social media, including the “Social
Media Olympics,” the rise of Pinterest, Facebook’s acquisition of
Instagram, and the growing role of social media in political ferment
around the world. There were also plenty of not-so-spectacular moments,
like Facebook’s busted IPO, LinkedIn’s security breach, and Instagram’s
terms of service fiasco. And of course it ain’t over: looking ahead,
2013 is certain to be just as interesting, in both the positive and
negative senses, for this fast-growing, fast-changing industry.
I’m not sure why human beings love to issue predictions, considering
that it’s basically begging to be proven wrong; I guess if the
predictions come true, we think it makes us look smart (rather than just
lucky, considering many issues basically boil down to a 50-50 chance).
But New Year’s is prediction time, so here are some of my predictions
for social media in the coming year, and an invitation to share your own
in the comments section.
Read more: http://www.mediapost.com/publications/article/190171/social-media-predictions-for-2013.html#ixzz2Gm8dvjAk
----------------
Growing Influence Leads Reader Interests at Market Daily
Technology wielded its influence over nearly every sector of marketing,
but none was of more interest to Marketing Daily readers than the world
of social, which was enabled more than ever by the widespread
penetration of smartphones and tablets.
Technology has become a central point in people’s lives, illustrated by consumers’
increasing average monthly spending on
cable TV, home Internet, mobile phone and digital subscriptions
(including streaming video) to $166 a month, equivalent to 17% of their
monthly mortgage or rent payment. Additional costs such as downloading
songs, apps and other products averaged an $38 more a month. The
findings, from the AICPA, suggested that spending would only increase as
households added more devices.
Read more: http://www.mediapost.com/publications/article/190124/growing-influence-leads-reader-interests.html#ixzz2Gm91I7uP
----------------------
Cisco Report Proves 2012 Was Another Very Good Year for
Professional Online Video Fare
Did you get or give a DVD for
Christmas this year? Probably not, given the crowd that is likely
reading this, but you probably would have given the same answer if you
weren’t somehow connected to The Biz. In fact, though home video
sales had a comparatively good year, cresting at $18.7 billion, that’s
the best it’s done since 2009. It’s far off the torrid $21.4 billion the
home video industry grabbed in 2004 when it seemed like there was a
future for it.
Double-digit declines in DVD sales ended in 2012, but no one is
predicting a lot of uptick for the industry. Rick Newman, US News &
World Report chief business correspondent, asked industry research firm
IBIS World to predict the 10 Worst Industries of 2013. “Recordable
media” came in tied for first with “Photofinishing,” --what do you know,
it’s a photofinish!—with both predicted to have a 15% decline in jobs.
“DVD and video game rental stores are becoming scarce, and the
DVD-by-mail business, which seemed revolutionary a decade ago, is now
becoming more and more antiquated with each passing day,” Newman wrote.
It’s no surprise a lot of those former DVD consumers are still watching
films and TV shows, but either streaming or downloading them,
Read more: http://www.mediapost.com/publications/article/189926/cisco-report-proves-2012-was-another-very-good-yea.html?edition=54877#ixzz2Gm5Km3Gk
-----------------------------------
Silicon Valley’s Embrace With China Gets Tighter
While President Barack Obama and his Republican presidential rival Mitt
Romney take turns bashing China, Silicon Valley’s relationship with the
world’s second-largest economy is blooming like never before.
Virtually every day, a Chinese government delegation arrives in the
region with offers of business deals, partnerships and cash for
investments. On Saturday, officials
from Peking University’s Science Park came to San Jose to officially
open an office at the new incubator operated by Beijing-based Hanhai
Investment, which oversees tech parks across China, and Zhongguancun Science Park
Beijing-based TusPark is one of many tech parks in China — also known
as Z-Park — China’s largest tech park that is run by the government. The
Hanhai Z-Park incubator — whose mission is to encourage cross-Pacific
business opportunities — was launched during a ceremony
in Washington D.C. in February attended by Vice President Joe Biden
and China’s Vice President Xi Jinping, the presumptive heir to President
Hu Jintao.
“The two great countries — the United States and China — may have their
differences, but they also have a lot of similarities,” said Geng Chen,
president of the Peking University Science Park. “That is why our
relationship is getting closer and closer. Politicians may use this
relationship for their own benefit during campaigns. But that won’t stop
the relationship from becoming closer and closer.”
That relationship has great economic benefits for Silicon
Valley and California. Wang sees his role as providing a “window”
into Silicon Valley for Chinese investors, both government and private,
desperate to create more innovative companies.
Wang said Hanhai also wants to work with U.S.-based companies hoping to
crack China’s market.
http://www.siliconbeat.com/2012/10/22/silicon-valleys-embrace-with-china-gets-tighter/
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